Performance Marketing Executive

Responsibilities

• Manage a full campaign lifecycles: Oversee end-to-end campaign lifecycles, including audience targeting, brief creation, print production, in-flight performance reporting and post-campaign analysis.
• Innovate & Test: Work alongside key stakeholders both internal and external to drive best in class performance marketing campaigns across print and partnership to drive new customer acquisition conversions, positive ROAS, and improve customer lifetime value (LTV).
• Budget Management: Support with the management and optimisation of multi-million-pound marketing budgets to maximise the channel’s ROI.
• Stakeholder Management: Build strong relationships with our agencies and content creators to ensure clear communication to deliver an effective campaign.
• Cross-Functional Collaboration: Partner closely with Creative, CRM, Customer Insights, Trade Marketing, Legal and the wider Digital Marketing & Acquisition team to bring our growth strategy to life.

Requirements

• Interest in performance marketing campaigns and activities, particularly across print and partnership/collaboration advertising.
• Solid understanding of acquisition KPIs (ROAS, CPA, LTV, MROI). Proficient in Excel/Google Sheets and comfortable leveraging tracking tools (UTMs, promo codes, multi-touch attribution, and econometric data).
• Excellent written and verbal communication skills with strong attention to detail.
• Collaborative mindset with strong interpersonal skills and the ability to work independently.
• Strong analytical and problem-solving abilities.

Benefits

• Health & Wellbeing: Private medical insurance with option to add your family, Digital GP appointments, market-leading family policies, mental health support, discounted gym memberships, dental insurance, and more.
• Spend & Save: Annual bonus scheme split between personal and business objectives, recognition with reward platform, up to 7% matched pension contributions, 15% Ocado discount, 20% M&S discount, free breakfast every day in the office, electric vehicle leasing scheme, and free shuttle bus from Hatfield station to the office.
• Never miss the moments that matter: Hybrid working, 26 days holiday plus 8 flexible bank holidays, options to buy extra holiday, 2 weeks work from anywhere, and lifestyle break opportunities.