Performance Marketing Manager (Meta & TikTok Ads)

London, UK (Remote)

Salary Not AvailableSenior Level4+ years expFull time

Posted 1 day ago

Job Summary

Own end-to-end paid media programs for education brands, driving enrollments and ROAS across Meta, TikTok, Google, YouTube and LinkedIn; translate performance insights into creative briefs while staying ahead of platform changes.

  • Own campaigns and KPIs across multiple platforms
  • Align client goals with funnel-driven strategies
  • Collaborate with Creative Team to communicate data-driven insights

Job Description

Responsibilities

  • Run ad campaigns that fill classrooms — Plan, build and scale Meta, TikTok, Google, LinkedIn & YouTube ads for some of the world's most exciting education brands. Your job: hit the KPIs, then beat them.
  • Go deep on client goals — Fully understand what each client sells, who they're selling to, and what success actually looks like for their business. Not just clicks. Enrollments.
  • Obsess over the data — Analyze and optimize relentlessly. Lower CPLs. Improve ROAS. Raise lead quality. If a campaign isn't performing, you're already three steps into fixing it before anyone asks.
  • Be the bridge between data and creative — Work closely with our Creative Team to translate performance insights into sharper briefs. You know which hooks are dying, which angles are scaling, and how to communicate that clearly.
  • Stay ahead of the game — Algorithm updates, platform changes, new best practices — you're not waiting for a blog post to tell you. You already know.

Requirements

  • You have 3–4+ years of hands-on experience managing and scaling Meta, TikTok, Google, YouTube and LinkedIn Ads — ideally at an agency
  • You can set up tracking in your sleep and actually understand what you're measuring
  • You have a solid grasp of creative strategy and how it directly impacts campaign performance
  • You understand full-funnel marketing — TOFU, MOFU, BOFU isn’t just jargon to you, it's how you think
  • You're a native-level English speaker based in CET ±2 hours
  • You triple-check everything before it goes live — because launching a broken pixel is not a vibe
  • You're not precious about your approach. You care about results, and you'll change your mind when the data tells you to

Benefits

  • 100% remote — your office is wherever your Wi-Fi is strong enough to load Ads Manager
  • Real ownership — your campaigns, your KPIs, your results. From day one.
  • Fast-moving environment — we're scaling hard in 2026 and you'll be right in the middle of it
  • Annual team retreat — one workation a year with the full crew (work hard, play harder)
  • Learning budget — because the best media buyers never stop learning
  • Competitive salary starting from €3,500 per month
LURN MEDIA logo

LURN MEDIA

5.0 Glassdoor

LURN MEDIA is a performance marketing & creative content agency that helps education providers & edtech companies attract and convert more students for their courses and programs.We combine in-depth education sector knowledge, game-changing ad strategy and high-performance creatives to supercharge your enrollment marketing. So you can focus on providing incredible learning experiences.

Founded in 2022
Vienna, Vienna, AUT
7 employees (5 in marketing)
1% recommend to a friend
1% CEO approval

Salaries

Performance Marketing median pay in the United Kingdom

£50K/yr

Most pay falls between £39K and £59K. Based on 99 salaries.

See all LURN MEDIA salaries

Marketing Team

Marketing Team Size
4 (57% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
269
Traffic Source Mix
Search
31.9%
Direct
32.2%
Referral
9.5%
Social
8.8%
Paid
4.3%

Headcount Trend

Current headcount: ~7
LURN MEDIA logo

Performance Marketing Manager (Meta & TikTok Ads)

LURN MEDIA · London, UK · Remote