Organic Social Media Executive

Golborne, Wigan, UK (Unknown)

Salary Not AvailableMid Level

Posted 3 months ago

Job Summary

Own the end-to-end social storytelling for DFS and Sofology, driving content creation, publishing, performance analysis, and cross-team collaboration across campaigns, launches and brand moments.

Lead day-to-day publishing and content scheduling across multiple brands and platforms
Source, shoot and repurpose content with PR, Influencer Marketing and Content teams, then analyze performance to inform strategy

Job Description

Responsibilities

Creating engaging social content
Creating and publishing engaging organic social content across the DFS and Sofology social channels.
Capturing authentic content from our stores, product launches, events, photoshoots and studios to keep our channels fresh, relevant and inspiring.
Getting involved in content shoots and travelling to locations when needed to create social-first content.
Working with our PR, Influencer Marketing and Content teams to source, adapt and re purpose content across both brands.
Bringing campaigns, product launches and key trading moments to life through compelling social storytelling that reflects each brand's personality.
Collaborating with teams across Marketing, Digital, CRM, Media and Product Development to deliver joined-up campaigns and consistent messaging.
Managing the day-to-day publishing of content across our social platforms.
Monitoring content performance and using insights to continually improve engagement and reach.
Keeping up to date with the latest social trends, platform updates and content formats, bringing new ideas to the team.

Requirements

Strong hands-on content creation skills (filming on a mobile device, editing, writing, publishing)
Deep understanding of major social platforms and their formats; particularly Instagram, YouTube, Pinterest (and future emerging channels for the brands)
Confident using social analytics tools and native platform insights; including Sprout Social, Meta Business Manager, Pinterest Analytics, GA4
Strong organisational skills with the ability to manage multiple brands, deadlines and priorities
Commercial mindset understanding how social supports brand, marketing and performance goals
Basic photography, video editing or motion skills (e.g. CapCut, Adobe, Canva)

Benefits

23 days holiday, plus the option to buy up to 5 more
Enhanced family leave, with up to 20 weeks at 90% pay after one year, or 10 weeks at 90% if you’ve been with us less than a year
Health cash plan from £2 a month, with everyday cashback
Employee Assistance Programme for support when you need it
Extras like flu vouchers, menopause support and health check
Pension with company contributions
Life assurance for peace of mind
Sharesave scheme to save each month and invest in our future
Structured induction from day one
Access to our Learning Hub and skills workshops

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