Marketing & Promotions Manager

Responsibilities

• Creating and scheduling engaging content across all social media channels.
• Capturing live content during trading sessions, including reels, stories and behind-the-scenes moments that showcase the energy of Barbara's.
• Managing audience engagement through social media and direct messaging.
• Growing our email database and WhatsApp community.
• Promoting venue events and driving ticket sales across multiple platforms.
• Delivering exciting in-venue marketing campaigns, themed events and brand activations.
• Building customer loyalty through data capture and guest engagement.
• Recruiting, training and motivating a team of promotional staff and venue representatives.
• Managing influencer partnerships and measuring campaign performance.
• Developing relationships with local businesses, universities, student groups and sports teams.

Requirements

• At least 12 months' experience in a marketing, promotions or brand-focused role.
• A proven track record of increasing social media engagement, customer sign-ups and venue footfall.
• Confidence creating engaging content for platforms including Instagram and TikTok.
• Experience managing promotional teams, ambassadors or brand representatives.
• Strong organisational skills with the ability to plan campaigns and manage multiple priorities.
• Excellent communication and relationship-building skills.
• A proactive, energetic approach and willingness to be present during busy trading sessions.
• A genuine passion for nightlife, entertainment and creating the kind of atmosphere people want to be part of.