Marketing Manager

Responsibilities

• The relaunch programme. Hold the launch plan, chase the dependencies, run a short weekly check-in with the senior team, and tell us early when something is slipping.
• Email. Our email list is our most valuable channel and our warmest audience. You will own the campaign and content calendar in Klaviyo, brief and schedule the sends, and keep the segmentation honest — working with our technical freelancer, who builds what you specify.
• Paid social and paid search. You will not be running the ad accounts yourself. You will manage the external specialist who does, hold them to a plan and an agreed budget, and judge whether the spend is working.
• Social publishing and community. You are not required to be the face of the brand — we have paid creators for that. You are the person who plans the calendar, publishes, replies, and keeps the standard high.
• The Ambassador Programme. Recruit and onboard coaches and club players, run the affiliate platform, send seeding shipments, track what each ambassador is producing, and make sure commissions are paid accurately and on time.
• Creators and freelancers. Brief our paid creators, collect and file the content they deliver, keep the asset library in order, and manage the approval cycle so it does not stall on someone's desk.
• Website and product operations. Product uploads, descriptions, imagery, collections and site housekeeping in Shopify. Liaison with fulfilment on stock, dispatch and customer service.
• Events. Occasional club days, trade moments and launch evenings. You will organise them.
• Reporting. A short monthly pack: sales, email performance, paid media, ambassador activity, and what it is telling us.
• Your first ninety days. Learn the range, the pricing structure and the brand voice well enough to write in it.

Requirements

• Two to five years of experience.
• Likely from a small brand, an agency, or a marketing or operations role where you were the person who made things happen.
• Experienced with the platforms. Hands-on experience of an e-commerce platform and an email marketing platform is a requirement — Shopify and Klaviyo ideally, or equivalents.
• You use AI tools fluently to multiply your own output.
• Noted personal competencies: Organised, and calm about it; A good writer; Commercially grounded; Comfortable organising events.

Preferred

• Creative input is welcome.

Benefits

• Product. 50% off all PlayBrave Performance Clothing for your own use.