Marketing Manager

Birmingham, UK (Hybrid)

£40K/yr – £50K/yrMid Level4+ years expPermanent

Posted 2 months ago

Job Summary

The Marketing Manager will own end-to-end demand generation and brand-building initiatives across renewable energy and education sectors, driving lead generation, pipeline growth, and measurable ROI.

  • Lead multi-channel campaigns and ABM to grow revenue
  • Develop client acquisition strategies for high-value renewables accounts
  • Create thought leadership and content to position the company as an expert partner

Job Description

Responsibilities

  • Drive measurable revenue growth by developing and executing targeted marketing and account-based campaigns.
  • Develop and implement client acquisition strategies, including multi-channel campaigns and bespoke materials, to win high-value accounts in the renewable energy sector.
  • Create thought leadership and industry-focused content (e.g., insights, surveys, case studies, reports) to position the business as an expert partner.
  • Support business development by conducting client research, building intelligence profiles, and producing compelling pitch and proposal materials.
  • Manage the company website to optimise user experience, increase lead generation, and implement conversion strategies that turn enquiries into revenue.
  • Execute SEO and email marketing strategies to increase visibility, engage target audiences, and nurture long-term client relationships.
  • Enhance consultants’ personal branding and visibility through LinkedIn optimisation, content creation, and securing speaking and thought-leadership opportunities.
  • Track and report on marketing performance, lead conversion, and revenue attribution, using analytics to demonstrate ROI and refine strategies.

Requirements

  • A minimum of 4 years’ experience, ideally in a start-up or early-stage recruitment agency environment.
  • Knowledge or interest in the renewable energy sector.
  • Strong written and verbal communication skills with the ability to represent both clients and candidates professionally.
  • Proficiency in website management platforms such as WordPress and Webflow, or similar with ability to make design and functionality changes.
  • Advanced knowledge of Google Analytics, Google Search Console, and SEO tools such as SEMrush, Ahrefs or similar.

Benefits

  • Salary of £40,000 to £50,000 per annum plus commission.
  • 25 days annual leave, plus your birthday off.
  • Life assurance cover (4x salary).
  • Pension scheme with 4-6% employer contribution dependant on salary.
  • Additional benefits including retail and gym discounts, health cash plan and cycle to work scheme.
  • Volunteer days and access to a comprehensive wellbeing programme.
  • Tailored learning and development support with real opportunities to progress.
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Commercial Services Group

Creating impact As one the UK’s largest publicly owned, privately run organisations, Commercial Services Group offer the best of both worlds. Clear commercial expertise and a deep commitment to transparency, compliance and social value. With over 90 years of experience, we work in partnership with public sector organisations to deliver tailored, impactful and sustainable services.Commercial Services Group is dedicated to driving lasting social impact and empowering communities across the UK and internationally. We reinvest our profits directly into frontline services, delivering lasting value for future generations.Our Divisions:🏫Children & Education: Delivering everything needed to create the ideal learning environment, choose from over 24,000 products and comprehensive services including HR support, teacher training, recruitment, payroll and more. 🏆People & Talent: Our talent management solutions are designed to attract, retain, and develop the best talent in the industry. We offer a range of services from recruitment to professional development.🌱Energy & Environment: We are at the forefront of sustainable energy solutions, helping organisations reduce their carbon footprint, embrace environmentally friendly practices and manage energy procurement effectively.🤝Procurement & Partnerships: Our procurement services are tailored to meet the unique needs of our clients, ensuring efficient and cost-effective solutions through strategic partnerships.Our purposeSupporting the delivery of better public services to help people live, learn and thrive. Our vision and missionCreating value and impact for every customer, every day. By working collaboratively and commercially – driving innovation and service excellence.

Founded in 1979
Kings Hill, England, GBR
1.2K employees (51 in marketing)

Salaries

Posted range

£40K/yr – £50K/yr

Taken straight from the job posting.

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Marketing Manager

Commercial Services Group · Birmingham, UK · Hybrid