Marketing Executive and Outreach

Responsibilities

• Campus Activation: Recruit, coordinate, and motivate a small team of student brand ambassadors across target London campuses to drive app downloads.
• Content Creation: Shoot and edit authentic short-form videos (TikToks, Instagram Reels, street interviews, and campus reaction clips) highlighting the app.
• Local Campaigns: Plan and run simple, creative guerrilla marketing activities, campus events, and referral challenges within budget.
• Social Management: Post regularly on core social channels and engage with local student communities and micro-creators.
• Growth Tracking: Monitor download numbers and active user sign-ups from campus activations to report back on what strategies deliver the best results.

Requirements

• Based in London with easy access to major university campuses.
• Strong interest in short-form video creation (TikTok and Instagram Reels).
• Confident, outgoing personality with strong communication skills.
• Ability to work independently and manage a flexible schedule of 8 to 10 hours per week.
• Well-connected or familiar with London student life and campus culture.

Benefits

• Flexible hours that fit easily around study or other freelance commitments.
• Direct hands-on experience scaling a launch-stage tech platform.
• Additional performance bonuses for hitting key download and user activation targets.