Marketing Executive

Own end-to-end consumer marketing for a mix of fiction and non-fiction titles, shaping campaigns across brands and imprints with a focus on audience engagement and integrated execution.

• Campaign management: Plan and implement audience-focused campaigns in collaboration with marketing, sales, editorial, and licensing partners.
• Content creation and asset coordination: Write compelling copy and brief designers to deliver high-impact proofs, social content, and advertising materials.
• Agency and influencer partnerships: Coordinate with media agencies and creators to amplify titles across key platforms.

Requirements: Industry knowledge, marketing foundation, clear communication, creativity, openness to new tools and technologies, proficiency with MS Office, Adobe Creative Cloud, Google Workspace, Canva and Biblio, commitment to inclusion and collaboration, curiosity and integrity.

• Industry knowledge: A demonstrable passion for children’s books and the publishing industry, with a particular interest in MCB’s Fiction and Non-Fiction divisions, including graphic novels and our First Ink and Rocket Fox imprints.
• Marketing foundation: Experience working in a busy direct to consumer marketing team, either within or outside of the publishing industry.
• Clear and effective communication: Effective written and spoken communication skills, with the ability to share information reliably and professionally.
• Creativity: A creative mindset with the ability to generate fresh, innovative ideas that drive engagement.
• Innovation and efficiency: A forward-thinking approach to publishing with an openness to exploring new tools and technologies, such as AI, to improve workflows and create more efficient processes.
• Software/tools: Experience working with systems and tools such as MS Office, Adobe Creative Cloud, Google Workspace, Canva and Biblio.
• Inclusion and representation: An active dedication to promoting diverse voices and inclusive practices, taking personal responsibility for ensuring our workplace and publishing reflect the communities we serve.
• Community: A collaborative approach to building a supportive and vibrant environment.
• Curiosity: A strong drive for learning and a readiness to embrace different perspectives.
• Integrity: A foundation of openness and honesty, taking responsibility for actions and learning from mistakes.

Nice-to-have: Brand Experience: Experience working with family brands or media properties.

• Benefits: 28 days’ annual leave increasing with years of service + bank holidays
• Benefits: Generous pension scheme
• Benefits: Discounted private medical insurance or health cash plan
• Benefits: Group income protection scheme
• Benefits: Enhanced family pay and leave
• Benefits: Flexible working hours and summer hours (early finish on a Friday during summer months)
• Benefits: 2 Volunteer Days per year
• Benefits: 75% off all Pan Macmillan books and regular staff book sales (highly reduced rates)
• Benefits: Season ticket loan/advance
• Benefits: Cycle to work scheme

Benefits: Salary: £30,000

How to apply: Our process: All applications must be submitted via our careers site to be considered. We are unable to accept CVs or applications sent via email. Our timelines: Because we review every application thoroughly and with care, our shortlisting process can take some time. We appreciate your patience and will be in touch as soon as we have an update on your application. Right to work: All applicants must be able to demonstrate the right to live and work in the UK in order to be considered for this role.

About company: Macmillan Children’s Books (MCB) is a division of Pan Macmillan and is one of the UK’s leading children’s publishers. We are proud to publish best-selling and prize-winning authors and illustrators including Julia Donaldson, Axel Scheffler, Rod Campbell, Chris Riddell, Frank Cottrell-Boyce, Frances Hardinge, Tomi Adeyemi and many more. Our creative and experienced communications team sits at the heart of the business, collaborating closely with UK and international sales teams, the editorial and design teams, authors, agents and partners. We champion a culture of collaboration and innovation to deliver best-in-class campaigns that get all children reading.