General Marketing Salaries in United Kingdom

Based on 532 verified submissionsLast updated Sep 14, 2026

What does a General Marketing earn in United Kingdom?

The median total compensation for a General Marketing in United Kingdom is £39,370, based on 532 verified salary submissions. Most General Marketing pay falls between £32,283 and £52,756, and the top 10% earn £73,937 or more.

Top
£74K/yr
90th Percentile
High
£53K/yr
75th Percentile
Median
£39K/yr
50th Percentile
Low
£32K/yr
25th Percentile

How we calculate this: we combine pay data from three sources, job postings, salaries self-reported by marketers, and pay verified by recruiters. Figures include base salary, bonus, and equity, and we update them as new data comes in, most recently on Sep 14, 2026.

Which companies pay the most?

Company
Regions Bank
Regions Bank
In-house
£82,677£82K to £84K4 submissions
Raptor
Raptor
Agency
£51,575£40K to £62K4 submissions
£50,394£49K to £57K3 submissions
£132,000£96K to £214K12 submissions
£144,000£108K to £226K15 submissions
£156,000£120K to £238K18 submissions
£168,000£132K to £250K21 submissions
£180,000£144K to £262K12 submissions

Recent submissions

Role TypeSizeLocation
£45,6694 yearsIn-house11-50Manchester (GB)41m ago
£44,8821 yearIn-house1,001-5,000London (GB)41m ago
£29,1341 yearAgency11-50Leeds (GB)1h ago
£158,0005 yearsIn-house1-10London (GB)3h ago
£177,0003 yearsAgency1-10London (GB)4h ago
£196,0006 yearsIn-house1-10United Kingdom1d ago
£203,0003 yearsIn-house1-10Newtownards, AND2d ago
£198,0001 yearAgency201-500London (GB)3d ago
£172,0002 yearsIn-house201-500City of Edinburgh, EDH3d ago
£179,0002 yearsIn-house--Bath, BAS4d ago
Showing 1-10 of 532 salaries
1 / 54

How does pay grow with experience?

Do in-house or agency roles pay more?

In-house
+16% more
£40,157
£32K to £55KBased on 456 submissions
Agency
£34,646
£30K to £44KBased on 75 submissions

Does remote, hybrid, or on-site work pay more?

Remote
£60,630
Median total payBased on 48 submissions
Hybrid
£40,157
Median total payBased on 248 submissions
On-site
£34,646
Median total payBased on 206 submissions

Where does this role pay the most?

Location
Egremont
£129,9211 submission
Great Sankey
£126,7721 submission
Swindon
£106,299£99K to £118K2 submissions
City
£132,000£77K to £135K12 submissions
City
£144,000£51K to £91K15 submissions
City
£156,000£61K to £121K18 submissions
City
£168,00021 submissions
City
£180,00012 submissions
City
£132,000£51K to £84K15 submissions
City
£144,00018 submissions
Showing 1-10 of 184 cities
1 / 19

People also look at

Job TitleTotal PayRangeSubmissions
£33,858£29,921 to £40,945179 submissions
£37,795£32,283 to £47,244125 submissions
£52,756£40,157 to £66,142109 submissions
£37,795£33,071 to £44,882109 submissions
£44,882£35,827 to £56,29967 submissions
£37,402£33,071 to £43,30764 submissions

Common questions about General Marketing pay