Marketing Executive

Responsibilities

• Email marketing: With support, own the planning, creation and delivery of email campaigns across Kensa's key markets and customer groups.
• Help establish a regular newsletter programme, working with teams across the business to identify compelling stories, project updates and industry insights.
• Monitor engagement and performance, using data and A/B testing to continually improve results.
• Website & Digital Optimisation: Keep our website fresh, engaging, and aligned with our commercial focus and evolving brand.
• Coordinate website content, imagery and user experience improvements to support lead generation and engagement.
• Implement SEO and AI search optimisation (AEO) best practices to help more people discover Kensa's content and expertise.
• Content creation: Create and publish engaging content, including news articles, blogs, customer stories and campaign assets.
• Design graphics and marketing materials for social media, email campaigns and digital channels.
• Develop and maintain a library of templates, imagery and video assets that improve consistency and efficiency across the business.
• Social media & community building: Manage Kensa's organic social media presence across LinkedIn, Facebook and Instagram.

Requirements

• Around two years’ experience in a marketing role, or equivalent practical experience demonstrating the skills needed for this position
• Strong written communication and copywriting skills
• Experience creating content and marketing assets using Canva or similar design tools

Preferred

• Experience using marketing platforms such as HubSpot, Google and Meta Ads, and social media management tools.
• Experience creating engaging short-form digital content across video, graphics, and visual storytelling formats.
• Experience in construction, energy, renewables, built environment or similar sectors.

Benefits

• 25 days’ annual leave, increasing to 30 days after five years, plus bank holidays
• Flexible working arrangements, including hybrid options where possible
• Career development, including training and support for recognised qualifications
• Free 24/7 Employee Assistance Programme for you and your immediate family
• Private healthcare after one year of service
• Paid volunteering days to support causes that matter to you
• Electric vehicle salary sacrifice scheme, offering a tax-efficient way to access a new EV
• Company pension scheme with employer contributions
• The opportunity to join Kensa during an exciting period of growth, take ownership of meaningful work and build your career with us
• A collaborative, purpose-driven culture where your work contributes directly to the UK’s transition to greener, more affordable heating