Direct Marketing Executive

Responsibilities

• Assist with Supporter Development activity, managing cash appeals, newsletters and our Gifts trading product.
• Partner with our creative agency, print and postage suppliers, digital team and inhouse data analysts.
• Full campaign management including briefing agencies, sourcing material, managing data selections, developing artwork, organising fulfilment, campaign analysis and reporting, managing costs and invoice processing.
• Work closely with the Data team to review direct marketing campaigns and ensure that information is used to maximise income for future campaigns.
• Work with the Individual Giving Team to implement the Emergency Fundraising Strategy and play a key part in Concern’s emergency fundraising response.
• Develop a deep understanding of Concern so that you can communicate the key messages effectively to both new and existing supporters.

Requirements

• Knowledge of using direct marketing channels such as mail and email.
• Strong planning and project management skills.
• Experience of working successfully with external suppliers or internal stakeholders to deliver direct marketing campaigns.
• Demonstrable analytical skills and highly numerate.
• Experience of using a database.
• Excellent communication, interpersonal and negotiation skills.
• Excellent written skills including experience of writing and editing emails.
• Demonstrable organisation skills and experience of managing a varied workload.
• Strong IT skills including Excel and Word.

Preferred

• Experience in a direct marketing environment.
• Experience of working in a fundraising department.
• Knowledge of online marketing.
• Ability to work on own initiative.
• Good understanding of delivering excellent customer service/donor care.