AEO / GEO Marketing Manager
ClassPass
London, UK (Remote)
In-houseMid level2+ years exp.
1 day ago
Group SEO Specialist
Evesham, Worcestershire, UK (On-site)
£38K/yr – £45K/yrMid LevelFull time
Posted 1 day ago
Job Summary
Own and optimize Karndean's global SEO and GEO programs to grow organic traffic, leads and brand visibility across regional markets.
- Drive on-page, content, and technical SEO improvements.
- Collaborate with regional teams to embed SEO into product launches and campaigns.
Job Description
Responsibilities
- Drive growth in organic traffic, lead generation and brand visibility across Karndean's global digital presence.
- Increase search rankings and website performance through effective on-page SEO and content optimisation.
- Create engaging, search-optimised content that attracts, informs and converts customers across our regional markets.
- Identify opportunities to improve content quality, user experience and search performance through regular audits and analysis.
- Use keyword research, market insights and competitor analysis to uncover opportunities for growth and inform content strategies.
- Strengthen Karndean's online authority through targeted content, backlink acquisition and authority-building initiatives.
- Support successful product launches and marketing campaigns by embedding SEO and GEO best practices into digital content and customer journeys.
- Increase Karndean's visibility across AI-powered search experiences and emerging discovery platforms through effective GEO strategies.
- Enhance brand discoverability across channels including social media, YouTube, Reddit and other authoritative platforms.
- Provide insights and recommendations that help regional teams improve digital performance and maximise return on marketing activity.
Requirements
- Proven SEO experience, alongside experience delivering successful on-page, off-page and content optimisation strategies across multiple websites, brands or regions.
- Strong understanding of GEO and AI-powered search, with the ability to improve visibility across both traditional and emerging search platforms.
- Excellent copywriting, content development and analytical skills, using data-driven insights to identify opportunities and drive measurable results.
- Confident communication and stakeholder management skills, with the ability to build strong relationships and influence across teams and regions.
- Commercial awareness and a customer-focused mindset, understanding how digital performance supports business growth and lead generation.
- Experience using SEO and analytics tools such as GA4, Google Search Console, SEMrush and Ahrefs.
- A proactive, organised and collaborative approach, with the ability to manage multiple priorities and deliver on commitments.
Karndean Designflooring
3.4 Glassdoor
Karndean Designflooring is a global leader in flooring design, providing luxury designflooring to both homes and businesses. Established 45 years ago in the UK, we now employ over 300 people worldwide with headquarters in the UK, USA, Australia, New Zealand, Asia and a growing number of other countries around the world. We aim to be inspiring, supportive and practical in everything we do, recognising your needs and helping you to choose a look for your own - or your client's - unique space. Inspired by nature, we make the functional stylish.
Founded in 1973
Salford Priors, Abbot's Salford, Evesham, Norton, Harvington, Middle Littleton, Saintbury, Offenham, Lenchwick, Bretforton, Atch Lench, Rous Lench, Wickhamford, Church Lench, Iron Cross, Hampton, Sedgeberrow, Cleeve Prior, South Littleton, Honeybourne, Hinton on the Green, North Littleton, Ashton under Hill, Aldington, Badsey, Dumbleton, England, GBR
223 employees (29 in marketing)
1% recommend to a friend
1% CEO approval
Salaries
Posted range
£38K/yr – £45K/yr
Taken straight from the job posting.
The middle of this range (£42K) is 13% above the median base salary for SEO Specialist roles in the United Kingdom (£37K).
SEO Specialist median pay in the United Kingdom
Most pay falls between £35K and £59K. Based on 42 salaries.
Marketing Team
Marketing Team Size
10 (4% of company)
Median Tenure
16.4 years
Marketing Roles Posted (Last 30 Days)
1
Traffic Signals
Monthly Google Ads Budget
$2K
Headcount Trend
Current headcount: ~223
News about Karndean Designflooring
Links
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