SEO Specialist Salaries in the UK

Based on 42 salariesLast updated Sep 23, 2026

What does a SEO Specialist earn in United Kingdom?

The median pay for a SEO Specialist in United Kingdom is £40,000, based on 42 salaries. Most SEO Specialist pay falls between £35,109 and £58,625, and the top 10% earn £69,050 or more.

Top
£69K/yr
90th Percentile
High
£59K/yr
75th Percentile
Median
£40K/yr
50th Percentile
Low
£35K/yr
25th Percentile

How we calculate this: most figures come from the pay ranges in marketing job ads, plus salaries marketers shared with us. Job ads usually show base pay only, so bonus and equity appear mainly in shared salaries. We update the numbers as new data comes in, most recently on Sep 23, 2026.

Which companies pay the most?

Company

No company has 3+ submissions with these filters.

To protect contributor privacy, we only show company salary ranges when an individual company has at least 3 submissions in the current filter set. Try broader filters to see company-level results.

Recent submissions

Role TypeSizeLocation
£20,0002.3 years----Nuneaton1mo ago
£75,00016.5 years----Carron1mo ago
£62,9923 yearsIn-house1-10United Kingdom1mo ago
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Showing 1-10 of 42 salaries
1 / 5

How does pay grow with experience?

Do in-house or agency roles pay more?

In-house
£37,795
£35K to £50KBased on 9 submissions
Agency
+22% more
£46,122
£43K to £50KBased on 4 submissions

Does remote, hybrid, or on-site work pay more?

Remote
£45,000
Median total payBased on 30 submissions
Hybrid
£37,795
Median total payBased on 5 submissions
On-site
£35,433
Median total payBased on 1 submission

Where does this role pay the most?

Location
Aberdeenshire
£46,000£38K to £77K7 submissions
London
£45,000£39K to £62K12 submissions

People also look at

Job TitleTotal PayRangeSubmissions
£40,000£33,571 to £43,70124 submissions

Common questions about SEO Specialist pay