Global Digital Marketing Executive

Responsibilities

• Be responsible for the execution and optimisation of global digital marketing activity across CRM, paid search, paid social and wider digital marketing channels, ensuring guests receive nothing but the best experience.
• Manage and maintain the global CRM communications calendar in collaboration with hotel marketing teams, ensuring campaigns are aligned with business priorities and commercial objectives.
• Act as the primary point of contact and liaison between the global team and hotel stakeholders for the coordination of campaign planning, content development and deployment schedules.
• Manage and execute all CRM campaigns through designated marketing platforms, including Microsoft Dynamics and SevenRooms, covering audience segmentation, campaign set-up, testing, deployment and quality assurance.
• Work closely with hotels on campaign content, targeting and creative development to deliver engaging and relevant guest communications.
• Monitor, analyse and report on CRM campaign performance, providing actionable insights and recommendations to improve engagement, conversion and commercial results.
• Coordinate the execution and optimisation of paid search and paid social campaigns in partnership with appointed agency partners, ensuring campaigns are delivered on time and within budget.
• Report on paid media performance, presenting key metrics, trends and recommendations to stakeholders and supporting ongoing optimisation efforts.
• Support the Global Digital Marketing Manager in the development and implementation of CRM innovation initiatives, including personalisation, automation and customer journey enhancements.
• Contribute to wider digital communication and customer experience projects, helping to identify opportunities to improve digital engagement across channels.

Requirements

• Previous experience in performance marketing and CRM in luxury hospitality, travel, or premium lifestyle brands
• Hands-on expertise across Google Ads, Meta Business Suite, programmatic (DV360 or similar), and at least one enterprise CRM platform (Salesforce Marketing Cloud, Adobe Campaign, or equivalent)
• Experience with a project management tool like Click Up, Monday.com or equivalent
• Fluent in GA4; able to pull and interpret data and translate it into actionable commercial decisions
• Experience with multi-property or multi-market campaign planning
• Ability to manage upwards and sideways across hotel commercial teams, balancing multiple stakeholders without direct authority
• Strategic thinker who can balance brand integrity with revenue ambition
• Degree in marketing, business, or related field, or equivalent commercial experience
• You have a talent for marketing and apply a methodical and analytical approach to your work.
• You are a self-starter, show initiative and possess excellent organisational and time management skills with the ability to multitask and prioritise workload with strong attention to detail.

Preferred

• Additional languages such as French and/or Italian would be an asset.

Benefits

• Complimentary stays with breakfast included in all 10 Dorchester Collection hotels
• 50% off at bars and restaurants within all our Dorchester Collection hotels
• Refer a friend bonus scheme
• World class development opportunities
• Social events throughout the year
• Free Workday Lunches in the form of a prepaid contactless card
• Rental deposit loan, season ticket loan and cycle to work scheme
• Exclusive Access to a discount platform featuring 1000s of retailers
• Competitive retirement scheme