Digital Marketing Coordinator

Responsibilities

• Coordinate digital marketing campaigns across email, PPC, SEO, display and other channels
• Support listings and campaigns across property portals such as Rightmove
• Help create, schedule and deliver customer email and lifecycle campaigns
• Support marketing automation activity
• Monitor campaigns against agreed KPIs and identify opportunities to improve performance
• Carry out keyword research and support SEO activity
• Make on-page SEO and content improvements
• Maintain and update website content through a CMS
• Ensure online content, imagery and information remain accurate and up to date
• Work with sales teams to maintain property and development information

Requirements

• Previous experience in digital marketing or a broader marketing role with strong digital exposure
• Good understanding of digital marketing fundamentals
• Experience working across multiple digital marketing channels
• Familiarity with website CMS platforms
• Understanding of email marketing and marketing automation
• Familiarity with PPC and digital advertising
• Understanding of SEO principles
• Comfortable working with digital marketing data and performance metrics
• Experience with Google Analytics or similar analytics tools
• Strong Excel skills

Preferred

• Experience with HubSpot, Looker Studio, property portals or similar tools would be particularly useful.
• Previous experience within housebuilding, property, real estate or another consumer sector with a considered customer journey would be an advantage, but isn’t essential.
• A marketing, digital, business or related degree would be useful, although equivalent practical experience will also be considered.

Benefits

• £35,000–£42,000 salary
• Company bonus scheme
• Hybrid and flexible working opportunities
• 25 days' annual leave
• Private healthcare and cash plan options
• Private pension
• ShareSave scheme
• Cycle to work scheme
• Gym membership discounts
• Work across a broad range of digital marketing channels