CRM Executive

Responsibilities

• Support CRM Managers in delivering retention marketing activity and maintaining strong client relationships.
• Respond to client communications in a timely, professional and personable manner, ensuring questions and requests are acknowledged and actioned.
• Proactively chase clients for required assets, content, approvals and information to keep projects moving.
• Keep clients and internal team members informed of progress, outstanding requirements and potential delays.
• Flag client concerns, communication challenges or relationship issues to the CRM Manager promptly.
• Support client onboarding, planning and ongoing account management as required.
• Support the planning and execution of CRM campaigns and lifecycle marketing activity across email, SMS and other relevant channels.
• Own and maintain client content calendars, ensuring campaigns, deadlines, assets and deliverables are accurately recorded and up to date.
• Manage day-to-day tasks and project timelines, coordinating dependencies and ensuring work progresses according to plan.
• Coordinate campaign requirements, client assets, content and approvals with clients and internal team members.

Requirements

• Strong organisational and project management skills, with the ability to manage multiple tasks and deadlines.
• Excellent written communication skills and confidence communicating professionally with clients and colleagues.
• Strong attention to detail and a commitment to producing accurate, high-quality work.
• A proactive approach to managing tasks, following up on outstanding information and keeping projects moving.
• The ability to prioritise workload, recognise potential issues and escalate challenges at the right time.
• A collaborative mindset, with the confidence to ask questions, share concerns and seek support when needed.
• A sense of ownership and accountability, with a willingness to take responsibility for assigned work and follow it through.
• An interest in CRM, retention marketing, customer behaviour and how marketing activity drives commercial results.
• A willingness to learn, take feedback on board and continuously develop your skills.
• Attention to eligibility: Applicants need to be eligible to work in the UK without sponsorship.

Preferred

• Experience working in a digital marketing, CRM, email marketing or agency environment.
• Familiarity with email marketing platforms, CRM systems or marketing automation tools.
• Experience supporting email or SMS campaign execution, content calendars or campaign planning.
• An understanding of customer journeys, lifecycle marketing and retention strategy.
• Experience completing campaign QA, testing links and checking content before delivery.
• Familiarity with project management tools and collaborative working platforms.