Content Strategy Manager

London, UK (Hybrid)

Salary Not AvailableSenior LevelContract

Posted 9 days ago

Job Summary

Own the creative strategy from briefs to final assets, leading shoots, developing bold ideas, and presenting to clients while ensuring brand relevance and audience insight.

Job Description

Responsibilities

  • Creative Strategy & Brief Development
  • Lead the development of clear, inspiring creative briefs rooted in brand objectives, audience insight and commercial goals, challenging briefs where there is an opportunity to push the thinking further.
  • Develop bold, original ideas that answer the brief while pushing the brand creatively.
  • Set the creative ambition for each project and give the team a clear direction to work towards.
  • Present and confidently sell creative thinking to clients and internal stakeholders.
  • Brand & Audience
  • Build a strong understanding of each brand, its audience, positioning, competitors and category.
  • Use audience, social and cultural insight to identify opportunities for brands to show up in a more distinctive and culturally relevant way.
  • Ensure creative thinking is rooted in what is relevant to the audience rather than simply following trends.
  • Build strong relationships with clients and act as a senior creative partner, bringing confidence and clarity to conversations.

Requirements

  • Strong experience in content strategy, creative strategy and social, with a proven track record of developing and leading creative ideas from brief through to execution.
  • Strong understanding of social platforms, content formats, audiences and cultural trends.
  • Experience leading or directing shoots and working with photographers, videographers, creators and production teams.
  • Strong creative judgement with an ability to recognise what makes an idea or piece of content genuinely strong.
  • Confident presenting creative ideas and challenging conversations with clients and internal stakeholders.
  • Strong understanding of brand strategy and how to translate it into engaging content.
  • Commercially aware, with the ability to balance creative ambition with client and business objectives.
  • Highly collaborative and hands-on, but confident enough to take ownership and make decisions rather than overseeing from a distance.
  • A natural leader who can bring people with them, raise standards and get the best out of the wider team.

Benefits

  • Participation in Annual & New Business Bonus Schemes
  • Up to 29 days leave + bank holidays
  • Summer hours
  • Free breakfast & refreshments
  • Company pension scheme
  • Cycle to Work scheme
  • Enhanced family friendly benefits
  • A warm, supportive team & a dog-friendly office

Content Strategy Manager

London, UK · Hybrid