Brand Marketing Manager

London, UK

Salary Not AvailableMid LevelFull time

Posted 7 weeks ago

Job Summary

Own end-to-end omnichannel launches for priority brands, build trusted partnerships, and coordinate cross-functional teams to drive performance from planning through post-campaign analysis.

  • Omnichannel campaign leadership across launches
  • Cross-functional stakeholder alignment and performance reporting

Job Description

Responsibilities

  • Build trusted partnerships with assigned surge and priority brands, aligning marketing activity with shared commercial objectives.
  • Lead the end-to-end planning and delivery of 360-degree omnichannel launches, tailored to each brand’s identity and ambitions.
  • Act as the central point of contact for internal stakeholders, coordinating cross-functional taskforces and keeping activity on track.
  • Partner with wider Marketing teams to identify opportunities that strengthen launches and support sustained brand growth.
  • Manage campaign assets, timelines and approvals, ensuring every activation meets SEPHORA and partner brand guidelines.
  • Present launch strategies, marketing plans and progress updates to senior leadership and the wider business.
  • Track campaign performance, sales, traffic, sell-through and promotional return on investment to identify opportunities for optimisation.
  • Create clear post-campaign reports and strategic recommendations for brand partners, internal leadership and Global teams.
  • Collaborate with Digital and Media teams to optimise paid search, paid social, affiliate activity and brand visibility.
  • Support annual and global marketing priorities, including the planning and coordination of First at SEPHORA launches.

Requirements

  • You’ll be a commercially minded and highly collaborative marketer who knows how to turn strong partnerships into impactful campaigns. Strategic and creative in your thinking, you’ll combine excellent relationship management with the organisation, attention to detail and influencing skills needed to bring multiple teams together and deliver ambitious plans.
  • Strong experience in brand marketing, account management or retail marketing, ideally gained within beauty, luxury, FMCG or another consumer-focused environment.
  • Experience building and managing successful relationships with external brand partners and internal stakeholders.
  • A proven ability to lead integrated, omnichannel campaigns from initial concept through to launch and performance review.
  • Strong project management skills, with the ability to coordinate complex campaigns, competing priorities and multiple contributors.
  • Excellent communication and presentation skills, with the confidence to influence across functions, countries and levels of seniority.
  • Commercial and analytical capability, with experience using sales, campaign and digital marketing performance to inform decisions.
  • Experience managing marketing budgets and using insights to improve investment and return.
  • A strong understanding of digital and retail marketing channels, including paid search, paid social and affiliate marketing.
  • Proficiency in Microsoft Excel and PowerPoint, with the ability to create clear plans, presentations and performance reports.

Preferred

  • A degree in Marketing, Communications, Business Administration or a related subject would be beneficial, alongside a genuine interest in the beauty industry and its evolving trends.

Benefits

  • Private Healthcare, Life Assurance and Private Pension from day one.
  • Competitive pay that grows with you, including annual salary reviews.
  • A generous employee discount across the world’s best beauty brands.
  • A paid day off on your birthday.
  • Access to a wellbeing and perks platform.
  • LVMH Heart Fund support.
  • Generous holiday allowance, with the option to buy more.
  • And more…
SEPHORA logo

SEPHORA

Sephora is the world’s leading global prestige beauty retail brand. With over 50 000 talents across 35 markets, Sephora connects customers and beauty brands within the world’s most trusted and dynamic beauty community. We serve a highly engaged community of hundreds of millions of beauty followers across our global omnichannel network of more than 3 000 stores and iconic flagships, and our e-commerce and digital platforms, offering personalized and immersive seamless experiences across every touchpoint. With our curation of close to 500 brands and our own label, Sephora Collection, we offer the most unique and diverse range of prestige beauty products, tailored to our customers’ needs from fragrance to make-up, haircare, skincare and beyond, as we constantly reimagine the world of prestige beauty. Since our inception in 1969 in Limoges, France, and as part of the LVMH Group since 1997, we have been disrupting the prestige beauty retail industry. Today, we continue to break with convention to drive our mission: champion a world of inspiration and inclusion where everyone can celebrate their beauty.

Founded in 1969
Neuilly-sur-Seine, Île-de-France, FRA
49K employees (3,875 in marketing)

Salaries

Brand Activation median pay in the United Kingdom

£36K/yr

Most pay falls between £30K and £53K. Based on 29 salaries.

See all Sephora salaries
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Brand Marketing Manager

Sephora · London, UK