Brand Development Executive

Responsibilities

• Develop and coordinate marketing plans for supplier and own-label brands
• Manage a rolling promotional calendar across email campaigns, websites, catalogues and other marketing channels
• Coordinate product launches from concept through to market execution
• Build strong relationships with suppliers, acting as the key point of contact for marketing activity and approvals
• Work alongside sales teams to identify commercial opportunities and maximise brand visibility
• Manage and grow social media channels, including LinkedIn, Instagram and other relevant platforms
• Brief and coordinate external creative resources, ensuring campaigns are delivered on time and to brand standards
• Monitor campaign effectiveness and recommend improvements based on results
• Support artwork, packaging and creative updates using tools such as Canva and Adobe Creative Suite.

Requirements

• Previous experience in brand management, marketing, campaign coordination or a similar role
• Strong project management and organisational skills
• Experience working with multiple stakeholders, suppliers or brands simultaneously
• Knowledge of social media marketing and campaign execution
• Experience using Canva and ideally Adobe Creative Suite
• A commercial and creative mindset, with the confidence to work independently
• B2B marketing experience, ideally within FMCG, healthcare, wellness, personal care, ecommerce or a related sector
• A genuine interest in health, beauty, wellness or consumer products.

Benefits

• Take ownership of your own portfolio of brands and influence their growth
• Work with innovative health, wellness and personal care products entering the UK market
• Be part of a newly created role with genuine opportunity to shape processes and strategy
• Enjoy a broad role combining brand management, marketing, supplier engagement and creative input
• Join a collaborative, growing business where your ideas will be heard and valued.