B2B Marketing Manager

Responsibilities

• B2B marketing strategy: Develop and deliver marketing plans that strengthen our commercial positioning.
• Sales materials and copywriting: Create persuasive pitch decks, proposals and case studies, tailoring our proposition to different industries and decision-makers.
• Brand development: Develop how we use our new brand identity across our marketing channels with more use of video and animation.
• Photography and content production: Build a strong library of photography and video showcasing our photobooths, their bespoke design and the experiences they create. Organise shoots, manage briefs, coordinate with venues and creative suppliers, and ensure the finished content supports our commercial objectives.
• Content management: Own the content calendar and oversee consistent, high-quality content across our channels.
• Team management: Manage and develop our Marketing Executive, setting clear priorities and goals.
• Website management: Keep website copy, partner examples, case studies and industry pages current, with clear messaging and straightforward enquiry journeys.
• B2B social campaigns: Plan and deliver targeted B2B social campaigns that build awareness among prospective venue partners and support sales conversations.
• Performance measurement: Track campaign performance.
• Customer data and B2C marketing: Establish how we can use customer data generated through our photobooths to support relevant, consent-based campaigns that encourage customers to return to Snaparazzi-owned locations.

Requirements

• Proven experience developing and leading B2B marketing strategies.
• Experience translating a commercial proposition into persuasive sales materials, targeted campaigns and case studies.
• Experience managing people, budgets, external specialists and identifying when additional resources are needed.
• Excellent copywriting and editing skills, with the ability to explain commercial value clearly to different business audiences.
• Experience managing and coordinating content production, websites and external creative suppliers.
• A strong eye for branding and visual content, including photography and video.
• Strong organisation and the confidence to manage and develop a team.
• A hands-on approach, with the ability to both set the strategy and deliver the work.

Preferred

• Please include examples of work you’ve personally written, created or directed, making your contribution clear.

Benefits

• You will work with some of the world’s leading brands, with exciting opportunities for growth and the chance to be part of the Snaparazzi success story
• Competitive salary
• A genuine seat at the table
• A fast-moving and friendly team
• 31 days’ holiday per year, including bank holidays.
• Health Shield membership to support your wellbeing.
• Regular staff social events.