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Marketing jobs

1,752 marketing jobs

Director, Lifecycle Marketing, Provider Growth

Zocdoc

New York City, NY (Hybrid)Full time$190K/yr – $250K/yr

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Executive Communications Writer

University of Nebraska-Lincoln

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Vice President, Field Marketing – JPMorgan Wealth Management

JPMorgan Chase & Co.

New York City, NY (On-site)Full time$133K/yr – $195K/yr

Rural Health Transformation Content Coordinator

CDC Foundation

USA (Remote)State Funded-Projects

Marketing Engagement Coordinator

Fidelity Cooperative Bank

Leominster, MA (Remote)Full time$21/hr – $26/hr

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Senior Product Marketing Manager, Infrastructure

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Vice President, Lifecycle Marketing Strategy

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Social Media Manager (WFH)

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Career insights

Marketing · US

Explore Marketing jobs

Marketing jobs in the US targeting B2B + B2C customers

Marketing jobs in the US targeting B2B + B2C customers

1,752 jobs

Director, Lifecycle Marketing, Provider Growth

Zocdoc

New York City, NY (Hybrid)

$190K/yr - $250K/yrIn-houseFull-timeDirector/executive

2 weeks ago

Search Marketing Analyst

Cyncly

USA (Remote)

$70K/yr - $80K/yrIn-houseFull-timeMid level4+ years exp.

2 weeks ago

Kinexys- Head of Go-To-Market- Executive Director

JPMorgan Chase & Co.

New York City, NY (On-site)

$181K/yr - $285K/yrIn-houseFull-timeDirector/executive8+ years exp.

2 weeks ago

Executive Communications Writer

University of Nebraska-Lincoln

Lincoln, NE (On-site)

In-houseFull-timeSenior level5+ years exp.

2 weeks ago

Vice President, Product Marketing Strategy- Home Lending

JPMorgan Chase & Co.

Columbus, OH (On-site)

$133K/yr - $195K/yrIn-houseFull-timeSenior level7+ years exp.

2 weeks ago

Vice President, Field Marketing – JPMorgan Wealth Management

JPMorgan Chase & Co.

New York City, NY (On-site)

$133K/yr - $195K/yrIn-houseFull-timeSenior level7+ years exp.

2 weeks ago

Rural Health Transformation Content Coordinator

CDC Foundation

USA (Remote)

In-houseState-Funded-ProjectsMid level5+ years exp.

2 weeks ago

Marketing Engagement Coordinator

Fidelity Cooperative Bank

Leominster, MA (Remote)

$21/hr - $26/hrIn-houseFull-timeEntry level1+ years exp.

2 weeks ago

Content Writer - WFH

Torentify

Orlando, FL (Remote)

$25/hr - $28/hrIn-houseContractMid level3+ years exp.

2 weeks ago

Program Manager, Events , Brand & Experiences, Brand & Experiences

Amazon

Austin, TX (On-site)

$59K/yr - $103K/yrIn-houseFull-timeMid level4+ years exp.

2 weeks ago

Social Media Manager, Predictions

Coinbase

New York City, NY (Hybrid)

$140K/yr - $165K/yrIn-houseFull-timeMid level3+ years exp.

2 weeks ago

Senior Product Marketing Manager, Infrastructure

Coinbase

New York City, NY (Hybrid)

$171K/yr - $201K/yrIn-houseFull-timeSenior level7+ years exp.

2 weeks ago

Marketing & Operations Associate – Social Commerce

Hachette Book Group

USA (Hybrid)

In-houseTemporaryIntern/new grad

2 weeks ago

Digital Marketing Strategist - Programmatic

AAA Auto Club Enterprises

Costa Mesa, CA (On-site)

$100K/yr - $133K/yrIn-houseFull-timeSenior level4+ years exp.

2 weeks ago

Marketing Manager

IOWA 80 GROUP INC

Walcott, IA (On-site)

$65K/yr - $70K/yrIn-houseFull-timeSenior level5+ years exp.

2 weeks ago

Vice President, Lifecycle Marketing Strategy

JPMorgan Chase & Co.

Chicago, IL (On-site)

$109K/yr - $195K/yrIn-houseFull-timeSenior level

2 weeks ago

Morgan Health External Communications - Vice President

JPMorgan Chase & Co.

New York City, NY (On-site)

$124K/yr - $185K/yrIn-houseFull-timeSenior level8+ years exp.

2 weeks ago

Social Media Manager (WFH)

Torentify

USA (Remote)

$60K/yr - $70K/yrIn-houseFull-timeMid level3+ years exp.

2 weeks ago

Freelance Copywriter (WFH)

Torentify

USA (Remote)

$30/hr - $40/hrIn-houseContractMid level5+ years exp.

2 weeks ago

Digital Content Manager

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New York City, NY (Remote)

$150K/yr - $165K/yrIn-houseFull-timeMid level

2 weeks ago

Director, Lifecycle Marketing, Provider Growth

New York City, NY (Hybrid)

$190K/yr – $250K/yrDirector/ExecutiveFull time

Posted 2 weeks ago

Job Summary

Own and scale the Lifecycle Marketing function from strategy to measurable outcomes, partnering with Product and Data Science to drive provider adoption and growth across multi-channel experiences.

Define strategy, team, roadmap, and operating model to ship capabilities.
Deliver data-driven experiments and measurable outcomes that improve activation and retention.

Job Description

Responsibilities

Building the Lifecycle Marketing function from the ground up: defining its strategy, team design, hiring plan, roadmap, operating model, and priorities—and translating them into shipped capabilities and measurable outcomes, while supporting PLG in close partnership with Product and Data Science.
Reimagining lifecycle as a continuously learning growth system, not a sequence of fixed programs, with experiences that adapt to provider context, needs, intent, product behavior, and readiness.
Designing how provider identity, account context, product usage, behavioral signals, and business objectives come together to inform decisioning and the next best action; starting with actionable approaches and progressively introducing predictive or AI-enabled methods where they add value.
Working directly with provider, account, product, and engagement data to build cohorts, investigate behavior, and diagnose drop-offs. You’ll be able to self-serve meaningful analysis while partnering with Data Science on deeper analyses, models, instrumentation, and scalable data capabilities.
Bringing the system to life across product surfaces, email, transactional communications, push, SMS, and human interactions with Sales and Customer Success—choosing the right channel and moment rather than simply increasing touch volume.
Ensuring each experience helps providers discover, adopt, and realize value from Zocdoc’s expanding platform, with commercial growth earned through successful adoption and customer outcomes.
Establishing a measurement framework that connects provider experiences to activation, time to activation, product use, retention, revenue per provider, and incremental business impact—and using the findings to change what the system does.
Partnering with Data Science, Product, Engineering, and Revenue Operations to improve the signals, instrumentation, experimentation, and reporting needed to make lifecycle experiences more relevant, adaptive, and measurable.
Recruiting, leading, coaching, and developing a high-performing Lifecycle Marketing team; setting a high bar, clarifying ownership, and building the functional discipline to scale, while supporting PLG in close partnership with Product and Data Science.
Prototyping and testing new approaches—including AI-enabled decisioning, personalization, and automation—then scaling what demonstrably improves provider and business outcomes.

Requirements

Have significant experience in lifecycle, CRM, growth, product-led, or customer marketing, with a track record of building capabilities and leading teams.
Are data-savvy and comfortable manipulating and analyzing provider, account, product, or behavioral data on your own. SQL experience is an advantage, not a prerequisite; strong analytical judgment and the ability to self-serve investigation are essential.
Have built lifecycle or growth systems from the ground up, connecting customer data and decision logic to experiences, product adoption, retention, or revenue outcomes.
Bring strong customer and audience judgment, and know how to turn qualitative insight and behavioral data into useful decisions, experiences, and next steps.
Can move between strategy and implementation—working through data, systems, and operational details while partnering closely with Product, Sales, Customer Success, Analytics, or Data Science.
Have experience recruiting, developing, and organizing a team to deliver a new capability, not only inheriting and optimizing an established function.
Can define clear success measures, design tests, interpret results, and distinguish activity and attribution from evidence of business impact.
Are comfortable building through ambiguity—making sound tradeoffs, creating structure, and adapting as the product portfolio, data, and customer needs evolve.
Are an exceptional communicator and coach who can align senior stakeholders, give teams clarity, and help people grow.
Have experience with B2B, SaaS, marketplace, or other multi-product business models; healthcare experience is a plus.

Preferred

SQL experience is an advantage
Healthcare experience is a plus
Have explored or applied AI, automation, or decisioning tools to improve personalization, team effectiveness, or customer experiences

Benefits

Flexible, hybrid work environment at our convenient Soho location
Unlimited vacation
100% paid employee health benefit options, including medical, dental, and vision
Commuter benefits
401(k) with employer-funded match
Corporate wellness program with Wellhub
Sabbatical leave for employees with 5+ years of service
Competitive paid parental leave and fertility/family planning reimbursement
Cell phone reimbursement
Catered lunch every day, along with beverages and snacks

Zocdoc

3.8 Glassdoor

"Zocdoc is the leading healthcare marketplace that aims to help every patient find and book every type of care. Each month, millions of patients visit Zocdoc.com or use the Zocdoc app to find quality, in-network doctors, see their real-time availability, and instantly book appointments for in-person or virtual care. Zocdoc doesn't just make healthcare easier, it also accelerates patients' access to care with the typical appointment happening within 24 to 72 hours of booking.While Zocdoc's mission is to give power to the patient, the company supports healthcare providers, too. Doctors across every state, specialty and segment — from solo practitioners to large hospitals and health systems — rely on Zocdoc to grow their practice, at every stage. With Zocdoc, they can reach new patients where they’re seeking care, save staff time with tools that integrate into their practice software, and delight their patients through great experiences that keep them coming back. Overall, Zocdoc delivers the seamless, modern healthcare experience patients deserve.Before joining the conversation, please review our community guidelines: https://zocdoc.me/social

Founded in 2007

New York, New York, USA

1.2K employees (103 in marketing)

67% recommend to a friend

86% CEO approval

Salaries

Posted range

$190K/yr – $250K/yr

Taken straight from the job posting.

See all Zocdoc salaries

Marketing Team

Marketing Team Size

77 (6% of company)

Median Career Experience

15 years

Median Tenure

1.8 years

Marketing Roles Posted (Last 30 Days)

1

People

Founders / CEO

Oliver Kharraz, MD

Oliver Kharraz, MD

At the company for 19 years 10 months

Cyrus Massoumi

At the company for 19 years 10 months

HR / Recruitment

Kenisha McFadden

Kenisha McFadden

Lead Recruiter, Marketing and G&A

At the company for 9 years 4 months

Jennifer P.

Talent Acquisition Lead, Tech

At the company for 1 year 1 month

Marketing Leadership

Brian Irving

Chief Marketing Officer

At the company for 8 months

Laura Hood

Vice President Product Marketing

At the company for 9 years 4 months

Tom Gibson

Senior Director, Brand

At the company for 1 year 2 months

Emily Anne Epstein

Emily Anne Epstein

Director of Content

At the company for 10 months

Funding

Total Funding

$375.9M

Last Raise

$150M

Private Equity, 5 years ago

Funding History

Feb 2021
Private Equity • $150M
Jul 2019
Series D
May 2017
Secondary Market

Traffic Signals

Monthly Visitors

8.1M

Monthly Google Ads Budget

$5.2M

Traffic Source Mix

Search

54.5%

Direct

38.2%

Referral

5.7%

Social

0.8%

Paid

0.7%

Headcount Trend

Current headcount: ~1.2K

News about Zocdoc

Zocdoc CEO Envisions AI as ‘Dr. AI’ Revolutionizing Healthcare

Oct 20, 2025 • WebProNews

Zocdoc CEO: “Dr. Google is going to be replaced by Dr. AI”

Oct 20, 2025 • The Verge

AI Voice Agents In Healthcare Market set for explosive growth | Zocdoc, Cognigy, Infinitus

Oct 8, 2025 • newstrail.com

Links

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