Partners with the account lead to drive innovation and performance in our media strategy in service of providing a best-in-class media experience to clients current and prospective customers
Serves as a senior lead on client's business and oversees the media strategy and planning function of the account, collaborating with client’s in-house integrated media strategy team to ensure targets and goals are met for the business
Responsible for developing, implementing, and driving strategy inclusive of mix modeling, scenario planning and strategic budget guidance to advance client's business
Brings thought-leadership and new perspective with deep understanding of omni-channel customer experience and ability to manage associated downstream, cross-channel campaign executions
Demonstrates success in building/leading a scaled brand and performance strategy, planning, and research capability in an agency environment with evidence of breakthrough innovation across these teams
Deep understanding of the research methodologies that underpin these insights and demonstrate success in motivating a team to uncover/expand upon them to help drive industry-leading innovation
Directs the long-range planning and development of campaigns to ensure best use of organizational resources
Drives best in class insight, data-informed strategy, and innovation
Provides staffing recommendation and daily supervision
Ensures connectivity with all relevant internal and external stakeholders in the US

BA/BS, preferably in Marketing, Advertising, or related field
15+ years of experience in both digital and traditional media strategy and planning roles
10+ years of prior staff management experience
Proven ability to lead, provide strategy/vision, and implement/execute leadership
Demonstrated experience leading major client businesses and/or client strategy for large/complex accounts which resulted in client growth and satisfaction
Pitch experience with proven track record
Ability to translate data into viable business solutions to enhance strategies and meet deliverables

Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption, Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
Tuition Assistance
Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
Matching Gifts programs
Flexible working arrangements
‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Business Resource Groups that support multiple affinities and alliances

Razorfish

3.9 Glassdoor

Hi there! We’re Razorfish. We see consumers as more than just metrics. We see them as people – wonderful, complex, interesting people. Grounded in deep digital expertise for over 25 years, we continue to navigate the ever-changing marketing landscape to forge meaningful connections that enrich people’s lives. Our diverse teams of strategists, creative thinkers, experience builders, and technologists are passionate about connecting creativity to business impact. Razorfish is part of Publicis Communications North America.

Founded in 1995

New York, NY, US

1.8K employees (823 in marketing)

www.razorfish.com

73% recommend to a friend

73% CEO approval