SalaryGuide
SalariesCompaniesJobs
AboutPricingBlog
For Employers

Marketing jobs

8 marketing jobs

Critical Mass logo
2 weeks ago

Vice President, Strategy (Performance Marketing)

Critical Mass

Chicago, IL (Hybrid)Full time$200K/yr – $225K/yr
Critical Mass logo
2 weeks ago

Associate Media Director, Investment

Critical Mass

New York City, NY (Hybrid)Full time$120K/yr – $150K/yr
Critical Mass logo
2 weeks ago

Marketing Science Director

Critical Mass

New York City, NY (Hybrid)Full time$130K/yr – $150K/yr
Critical Mass logo
2 weeks ago

Account Manager

Critical Mass

New York City, NY (Hybrid)Full time$70K/yr – $80K/yr
Critical Mass logo
3 weeks ago

Senior Copywriter

Critical Mass

Indianapolis, IN (Hybrid)Full time$80K/yr – $110K/yr
Critical Mass logo
3 weeks ago

Marketing Science Senior Director

Critical Mass

Chicago, IL (Hybrid)Full time$150K/yr – $165K/yr
Critical Mass logo
4 weeks ago

Performance Media Director, Investment

Critical Mass

New York City, NY (Hybrid)Full time$150K/yr – $180K/yr
Critical Mass logo
4 weeks ago

Associate Performance Media Director, Investment

Critical Mass

New York City, NY (Hybrid)Full time$120K/yr – $150K/yr

Career insights

Marketing · US

Explore Marketing jobs

  • New York
  • California
  • Illinois
  • Texas
  • Massachusetts
  • Florida
  • New Jersey
  • Colorado
  • Washington
  • District of Columbia
  • Georgia
  • Minnesota

Marketing jobs in the US

Marketing jobs in the US

8 jobs
Critical Mass logo

Vice President, Strategy (Performance Marketing)

Critical Mass

Chicago, IL (Hybrid)

$200K/yr - $225K/yrAgencyFull-timeSenior level
2 weeks ago
Critical Mass logo

Associate Media Director, Investment

Critical Mass

New York City, NY (Hybrid)

$120K/yr - $150K/yrAgencyFull-timeSenior level6+ years exp.
2 weeks ago
Critical Mass logo

Marketing Science Director

Critical Mass

New York City, NY (Hybrid)

$130K/yr - $150K/yrAgencyFull-timeDirector/executive10+ years exp.
2 weeks ago
Critical Mass logo

Account Manager

Critical Mass

New York City, NY (Hybrid)

$70K/yr - $80K/yrAgencyFull-timeMid level1+ years exp.
2 weeks ago
Critical Mass logo

Senior Copywriter

Critical Mass

Indianapolis, IN (Hybrid)

$80K/yr - $110K/yrAgencyFull-timeSenior level5+ years exp.
3 weeks ago
Critical Mass logo

Marketing Science Senior Director

Critical Mass

Chicago, IL (Hybrid)

$150K/yr - $165K/yrAgencyFull-timeSenior level10+ years exp.
3 weeks ago
Critical Mass logo

Performance Media Director, Investment

Critical Mass

New York City, NY (Hybrid)

$150K/yr - $180K/yrAgencyFull-timeSenior level8+ years exp.
4 weeks ago
Critical Mass logo

Associate Performance Media Director, Investment

Critical Mass

New York City, NY (Hybrid)

$120K/yr - $150K/yrAgencyFull-timeSenior level6+ years exp.
4 weeks ago
Critical Mass logo
Critical Mass

Vice President, Strategy (Performance Marketing)

Chicago, IL (Hybrid)

$200K/yr – $225K/yrSenior LevelFull time

Posted 2 weeks ago

  • Job
  • Company
  • Salaries
  • People
  • Audience
  • Company news
  • Links

Job Summary

Own and articulate strategic recommendations grounded in data to drive client objectives across paid media, brand positioning, and customer engagement, while partnering with account leaders to present and defend insights to senior clients.

  • Lead the development of integrated strategies and cross-disciplinary workstreams
  • Shape client conversations by defending rationale with data and clear storytelling
  • Drive alignment across media, creative, and account teams

Job Description

Responsibilities

  • Develop and articulate compelling strategic recommendations grounded in data and insights, ensuring these recommendations and address client business objectives across paid media, brand positioning, and customer engagement
  • Parter with Account leaders to present a unified serving as a trusted strategic advisor to senior clients.
  • Confidently and thoughtfully engage in robust discussions to present and defend strategic rationale
  • Collaborate with media teams, creative partners, and account management to ensure integrated strategy execution and alignment across all disciplines

Requirements

  • Proven senior (Director/Group Director/VP) strategic experience within digital advertising or marketing agency setting, or customer experience consultancy
  • Proven success managing complex, high-stakes client relationships with senior stakeholders
  • Strong experience with performance media platforms, DSPs, and data-driven marketing strategy
  • Deep capability in both performance marketing strategy and brand strategy; ability to balance short-term performance needs with long-term brand equity
  • Strong ability to articulate strategy clearly, defend recommendations with compelling rationale, and guide clients toward optimal solutions
  • Experience working effectively with media, creative, and account teams in an IAT environment and the ability to align disciplines around shared strategic objectives
  • Comfort operating across different client types, business models, and strategic challenges
  • Ability to synthesize complex information and develop clear, actionable strategic recommendations
  • Comfort moving between big-picture strategy and tactical execution
  • Problem-solving mindset and intellectual rigor

Preferred

  • Experience with life sciences/AdTech/Agriculture or other heavily regulated categories and/or performance marketing accounts
  • Background with large multinational brands
  • B2B Customer Journey/Customer Lifecycle Management
  • Media planning or buying experience
Critical Mass logo

Critical Mass

3.1 Glassdoor

Critical Mass is a team of 1,900 inspired folks based in 13 offices around the world, providing full-service digital capabilities for the greatest brands on Earth. Our secret sauce is our uncompromising design standards, our relentless focus on customers, and an ability to put powerful new technologies to work for our clients. We work with the best—Apple, Nike, Mars Wrigley, Nissan, Diageo, Airbnb, BMW, BNY Mellon, Johnson & Johnson, and many more—brands who strive for connected digital ecosystems and unparalleled experiences. We help them get there by gaining deep insight into their consumers and orchestrating data, AI, design, media, and tech stacks around human stories.We’re a global agency founded in Canada, but digital is our home. If you know us, then you know we’re a special, quirky place that attracts big talent and tiny egos. (We actually give out a “so f-n nice” award—lots of them). But just because we’re friendly doesn’t mean we’re not a force to be reckoned with. We’re driven. Relentless. And we live our values. We’re Critical Mass, but our friends call us CM. Please call us CM!

Founded in 1996
Calgary, Alberta, CAN
1.8K employees (728 in marketing)
www.criticalmass.com
43% recommend to a friend
44% CEO approval

Salaries

Posted range

$200K/yr – $225K/yr

Taken straight from the job posting.

See all Critical Mass salaries

Marketing Team

Marketing Team Size
347 (19% of company)
Median Career Experience
10 years
Median Tenure
5.1 years
Marketing Roles Posted (Last 30 Days)
8

People

Marketing Leadership

Geoff Peden
Geoff Peden
SVP, Marketing Science
At the company for 15 years 6 months
Anna Mer
Anna Mer
EVP Media and Marketing
At the company for 18 years 9 months
Daniel Lewis
Daniel Lewis
VP, Marketing Science
At the company for 7 years 10 months
Ady Gray
Ady Gray
VP, Marketing Science
At the company for 9 years 10 months

Traffic Signals

Monthly Visitors
30.3K
Traffic Source Mix
Search
46.7%
Direct
41.5%
Referral
6.8%
Social
3.9%
Paid
1%

Headcount Trend

Current headcount: ~1.8K

News about Critical Mass

Critical Mass With Law.com’s Amanda Bronstad: Amici Abound in LabCorp Class Action Before SCOTUS, Ozempic Judge Hears Dismissal Arguments
Apr 23, 2025 • Law.com
Critical Mass, Wondery, Publicis Imagine and Hulu are 2025 Digiday Media Buying and Planning Awards winners
Apr 8, 2025 • Digiday
Why Skittles is using a fake legal agreement to promote new freeze-dried variety
Mar 25, 2025 • Ad Age

Links

www.criticalmass.comLinkedInX (Twitter)Crunchbase

This role is listed on SalaryGuide for informational purposes. SalaryGuide is not the employer, recruitment agency, or hiring representative for this position. Hiring decisions and the application process are managed by the employer. SalaryGuide will never ask candidates to pay to apply for a job or request bank details or identification documents as part of an application.