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Marketing jobs

211 marketing jobs

20 hrs ago

Product Marketing Manager - TikTok Operations

TikTok

New York City, NY (On-site)Full time$109K/yr – $288K/yr

1 day ago

Senior Program Manager, Measurement

TikTok

New York City, NY (On-site)Full time$122K/yr – $272K/yr

1 day ago

E-Commerce Safety Communications Manager

TikTok

San Jose, CA (On-site)Full time$122K/yr – $220K/yr

1 day ago

Trust & Safety and Technology Communications Manager

TikTok

New York City, NY (On-site)Full time$122K/yr – $220K/yr

4 days ago

Digital Marketing Project Intern (TikTok Shop - Seller Marketing) - 2026 Start

TikTok

New York City, NY (On-site)Internship

4 days ago

Digital Marketing Project Intern (TikTok Shop - Seller Marketing) - 2026 Start

TikTok

New York City, NY (On-site)Internship

4 days ago

Product Marketing & Operations Manager (Gen AI)

TikTok

San Jose, CA (On-site)Full time$108K/yr – $220K/yr

5 days ago

Product Strategy & Operations Manager, Agency & Scaled Growth

TikTok

San Jose, CA (On-site)Full time$108K/yr – $209K/yr

5 days ago

Measurement Partner, NA Accounts

TikTok

New York City, NY (On-site)Full time$108K/yr – $220K/yr

5 days ago

Music Creator Strategist, TikTok LIVE

TikTok

Los Angeles, CA (On-site)Full time$103K/yr – $209K/yr

6 days ago

Partner Marketing Manager, GBM

TikTok

New York City, NY (On-site)Full time$108K/yr – $209K/yr

6 days ago

Creator Program Manager, News - Spanish Speaking - Content Operation - New York

TikTok

New York City, NY (On-site)Full time$94K/yr – $220K/yr

6 days ago

Strategic GTM Manager - Industry Operations - NA

TikTok

San Jose, CA (On-site)Full time$108K/yr – $168K/yr

7 days ago

Creator Program Manager, News - Spanish Speaking - Content Operation - Los Angeles

TikTok

Los Angeles, CA (On-site)Full time$89K/yr – $209K/yr

7 days ago

Senior Product Marketing Manager, Performance Advertising (Travel)

TikTok

San Jose, CA (On-site)Full time$122K/yr – $288K/yr

7 days ago

TikTok Shop - Business Communications Manager

TikTok

San Jose, CA (On-site)Full time$122K/yr – $220K/yr

10 days ago

Short Video Strategy Project Intern(TikTok Shop - Operation Center) - 2026 Start (BS/MS)

TikTok

Seattle, WA (On-site)Internship

10 days ago

Platform Campaign Project Intern (TikTok Shop - US Campaign) - 2026 Start

TikTok

Seattle, WA (On-site)Internship

10 days ago

Measurement Partner, NA Accounts

TikTok

New York City, NY (Unknown)Full time$108K/yr – $220K/yr

10 days ago

Platform Campaign Project Intern (TikTok Shop - US Campaign) - 2026 Start

TikTok

Seattle, WA (On-site)Internship

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211 jobs

Product Marketing Manager - TikTok Operations

TikTok

New York City, NY (On-site)

$109K/yr - $288K/yrIn-houseFull-timeSenior level5+ years exp.

20 hrs ago

Senior Program Manager, Measurement

TikTok

New York City, NY (On-site)

$122K/yr - $272K/yrIn-houseFull-timeSenior level5+ years exp.

1 day ago

E-Commerce Safety Communications Manager

TikTok

San Jose, CA (On-site)

$122K/yr - $220K/yrIn-houseFull-timeMid level5+ years exp.

1 day ago

Trust & Safety and Technology Communications Manager

TikTok

New York City, NY (On-site)

$122K/yr - $220K/yrIn-houseFull-timeSenior level5+ years exp.

1 day ago

Digital Marketing Project Intern (TikTok Shop - Seller Marketing) - 2026 Start

TikTok

New York City, NY (On-site)

In-houseInternshipIntern/new grad

4 days ago

Digital Marketing Project Intern (TikTok Shop - Seller Marketing) - 2026 Start

TikTok

New York City, NY (On-site)

In-houseInternshipIntern/new grad

4 days ago

Product Marketing & Operations Manager (Gen AI)

TikTok

San Jose, CA (On-site)

$108K/yr - $220K/yrIn-houseFull-timeMid level3+ years exp.

4 days ago

Product Strategy & Operations Manager, Agency & Scaled Growth

TikTok

San Jose, CA (On-site)

$108K/yr - $209K/yrIn-houseFull-timeSenior level3+ years exp.

5 days ago

Measurement Partner, NA Accounts

TikTok

New York City, NY (On-site)

$108K/yr - $220K/yrIn-houseFull-timeSenior level5+ years exp.

5 days ago

Music Creator Strategist, TikTok LIVE

TikTok

Los Angeles, CA (On-site)

$103K/yr - $209K/yrIn-houseFull-timeSenior level3+ years exp.

5 days ago

Partner Marketing Manager, GBM

TikTok

New York City, NY (On-site)

$108K/yr - $209K/yrIn-houseFull-timeMid level5+ years exp.

6 days ago

Creator Program Manager, News - Spanish Speaking - Content Operation - New York

TikTok

New York City, NY (On-site)

$94K/yr - $220K/yrIn-houseFull-timeMid level

6 days ago

Strategic GTM Manager - Industry Operations - NA

TikTok

San Jose, CA (On-site)

$108K/yr - $168K/yrIn-houseFull-timeMid level3+ years exp.

6 days ago

Creator Program Manager, News - Spanish Speaking - Content Operation - Los Angeles

TikTok

Los Angeles, CA (On-site)

$89K/yr - $209K/yrIn-houseFull-timeSenior level

7 days ago

Senior Product Marketing Manager, Performance Advertising (Travel)

TikTok

San Jose, CA (On-site)

$122K/yr - $288K/yrIn-houseFull-timeSenior level

7 days ago

TikTok Shop - Business Communications Manager

TikTok

San Jose, CA (On-site)

$122K/yr - $220K/yrIn-houseFull-timeSenior level4+ years exp.

7 days ago

Short Video Strategy Project Intern(TikTok Shop - Operation Center) - 2026 Start (BS/MS)

TikTok

Seattle, WA (On-site)

In-houseInternshipIntern/new grad

10 days ago

Platform Campaign Project Intern (TikTok Shop - US Campaign) - 2026 Start

TikTok

Seattle, WA (On-site)

In-houseInternshipIntern/new grad

10 days ago

Measurement Partner, NA Accounts

TikTok

New York City, NY (Unknown)

$108K/yr - $220K/yrIn-houseFull-timeSenior level5+ years exp.

10 days ago

Platform Campaign Project Intern (TikTok Shop - US Campaign) - 2026 Start

TikTok

Seattle, WA (On-site)

In-houseInternshipIntern/new grad

10 days ago

TikTok

Product Marketing Manager - TikTok Operations

New York City, NY (On-site)

$109K/yr – $288K/yrSenior Level5+ years expFull time

Posted 20 hrs ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own end-to-end product marketing campaigns that drive creator product awareness and adoption across on- and off-platform channels, while leading creative execution, optimization, and cross-functional coordination.

Job Description

Responsibilities

Own product marketing campaigns end to end: Plan and execute paid marketing campaigns tied to creator product awareness, perception, and adoption across on- and off-platform channels
Drive scale and performance: Use paid campaigns to deliver both top-of-funnel outcomes (awareness, perception) and lower-funnel outcomes (product adoption, usage).
Lead creative and agency execution: Write briefs, review scripts and creative, and manage agencies while staying hands-on throughout execution and optimization.
Optimize based on results: Monitor performance against core metrics and adjust messaging, creative, and targeting based on learnings.
Coordinate and document: Partner with Product, Comms, and Creator Marketing Teams to align priorities, and document learnings to inform future campaigns and global best practices.

Requirements

5+ years of experience in product marketing, performance marketing, or paid campaign execution
Proven experience running paid campaigns for products (tech, platforms, tools, or creator products)
Strong understanding of creator-style, product-led creative (not traditional brand ads)
Experience managing agencies and external partners
Strong project management, organization, and cross-functional coordination skills
Comfort working with data, metrics, and performance insights to inform decisions
Minimum Qualifications:

Preferred

Experience in the creator economy, media, entertainment, or platforms
Experience working across multiple markets or regions
Familiarity with lifecycle or lower-funnel marketing tied to product adoption

Benefits

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

TikTok

3.2 Glassdoor

TikTok is the world's leading destination for short-form video. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible. Our employees lead with curiosity, and move at the speed of culture. Combined with our company's flat structure, you'll be given dynamic opportunities to make a real impact on a rapidly expanding company as you grow your career. We have offices across Asia Pacific, the Middle East, Europe, and the Americas – and we're just getting started.

Founded in 2003

Los Angeles, California, US

71K employees (26,053 in marketing)

www.tiktok.com/about?lang=en

48% recommend to a friend

70% CEO approval

Traffic Signals

Monthly Visitors

Traffic Source Mix

36.6%

Direct

59.4%

Referral

2.7%

Social

1.1%

Paid

0.2%

Headcount Trend

Current headcount: ~79.7K

Marketing Team

Marketing Team Size

23,667 (30% of company)

Median Career Experience

10 years

Median Tenure

4.4 years

Marketing Roles Posted (Last 30 Days)

People

Marketing Leadership

Kimberly W.

Head of Global Marketing Partnerships

At the company for 5 years 3 months

Mandy Mao

Global Head of Product Marketing, Monetization GenAI

At the company for 8 years 10 months

Aaron Samson

Global Head of Responsibility Marketing

At the company for 1 year 6 months

Val Guerrera

Head of Global Marketing, Creators

At the company for 1 year 10 months

Recent News

iHeartMedia and TikTok Partner to Launch First-of-Its-Kind, Multiplatform Partnership

Nov 10, 2025 • Newsroom | TikTok

Introducing the TikTok Awards 2025: New Era. New Icons.

Nov 3, 2025 • Newsroom | TikTok

New AI-powered tools to make it easier to create and share on TikTok

Oct 28, 2025 • Newsroom | TikTok

Responsibilities

Own product marketing campaigns end to end: Plan and execute paid marketing campaigns tied to creator product awareness, perception, and adoption across on- and off-platform channels
Drive scale and performance: Use paid campaigns to deliver both top-of-funnel outcomes (awareness, perception) and lower-funnel outcomes (product adoption, usage).
Lead creative and agency execution: Write briefs, review scripts and creative, and manage agencies while staying hands-on throughout execution and optimization.
Optimize based on results: Monitor performance against core metrics and adjust messaging, creative, and targeting based on learnings.
Coordinate and document: Partner with Product, Comms, and Creator Marketing Teams to align priorities, and document learnings to inform future campaigns and global best practices.

Requirements

5+ years of experience in product marketing, performance marketing, or paid campaign execution
Proven experience running paid campaigns for products (tech, platforms, tools, or creator products)
Strong understanding of creator-style, product-led creative (not traditional brand ads)
Experience managing agencies and external partners
Strong project management, organization, and cross-functional coordination skills
Comfort working with data, metrics, and performance insights to inform decisions
Minimum Qualifications:

Preferred

Experience in the creator economy, media, entertainment, or platforms
Experience working across multiple markets or regions
Familiarity with lifecycle or lower-funnel marketing tied to product adoption

Benefits

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).