Santa Chiara Children’s Home/Pax et Bonum Communications Marketing Internship

Division: Internship

Department: CVL

Experience: Entry-level

Job Code: NA

Supervisor of Student Employee: Rob Musick (Direct Supervisor), Gerry Straub or Tim Welch/ Angela Lockhart (CVL)   

Location: Record 602 (Generally remote)

Requested Start Date: 7/1/2026

Must be a registered UPIKE student

This internship provides a student with hands-on experience in book marketing, nonprofit awareness, and institutional advancement with the nonprofits of Santa Chiara Children’s Home and Pax et Bonum Communications. The intern will design and execute a multi-phase campaign culminating in a final advancement initiative.

Internship is a good fit for a current UPIKE student with interest/major/minor in communication, film and media arts, information technology, English, management, medical humanities, social work, religious studies, or cultural studies.

By the end of the internship, the student will:

• Design and implement a marketing strategy for books and mission-based content
• Create and manage a nonprofit awareness campaign across digital platforms
• Brainstorm and provide initial planning for an advancement campaign
• Analyze campaign data to improve performance and decision-making
• Demonstrate growth in professional communication, leadership, and collaboration
• Reflect on personal strengths, career goals, and vocational direction

Throughout the experience, the intern will intentionally develop competencies identified by the National Association of Colleges and Employers, including communication, critical thinking, leadership, professionalism, teamwork, technology, equity & inclusion, and career & self-development.

Responsibilities and Career Competencies:

• Research the market and do audience analysis (CSD, C, CT, T)
• Develop a Book Marketing Strategy (CSD, C, CT, CTR, L, T)
• Create Content for Social Media (CSD, C, P, T)
• Develop Brand Storytelling Strategy (CSD, C, CTR, P, T)
• Organize Campaign Materials (CSD, P)
• Initiate an Advancement Campaign Plan (CSD, C, CT, L, P, TW, T)

Competencies/Skills: Communication (C), Teamwork (TW), Professionalism (P), Career & Self Development (CSD), Critical Thinking (CT), Community Transformation (CTR), Leadership (L), Technology (T)

Computer Skills: Word, Excel, PowerPoint, Canva, Social Media & New Technology

Other Skills: Attention to detail, Strong active listening abilities, Written & verbal communication, Customer focused, Willingness to learn new things

Work Schedule: Hours vary depending on workload

Physical Demands: Keyboarding

Number of Positions: One

Hours needed per week: 15+. No more than 40 hours per week.

Pay Rate: Beginning at $8.75/hour

Location: Record 602 (Generally remote)

Terms: Upon hire, the intern must register for the Summer II Internship course. To receive course credit, students will complete assignments concurrently with internship work. Students are required to work a total minimum of 80 hours and will eligible for the following credit hours: 80-119 hours of work + course completion = 2 credit hours; 120-159 hours of work + course completion = 3 credit hours; 160-199 hours of work + course completion = 4 credit hours; 200-239 hours of work + course completion = 5 credit hours; 240+ hours of work = 6 credit hours. Summer interns in this position cannot exceed 40 hours of work per week.

Application Notes: Resumes and applications will be reviewed to determine if you meet the required qualifications for the position. If it is determined that you meet the required qualifications, your application materials will be used to identify a top group of the most highly qualified candidates. The University of Pikeville is an equal opportunity employer committed to assembling a diverse, broadly trained faculty and staff. The University of Pikeville does not discriminate on the basis of race, ethnicity, color, sex, gender, gender identity, sexual orientation, religion, national origin, age or disabilities in its programs, activities, hiring, or the admission of students.