Responsibilities

• Identify Web3 use cases aligned with clients’ marketing and business objectives.
• Research blockchain platforms, digital ownership, token-based loyalty, and community engagement models.
• Develop business cases, campaign concepts, and implementation roadmaps.
• Evaluate technology partners based on capabilities, costs, usability, and risks.
• Prepare client presentations, research reports, and strategic recommendations.
• Collaborate with marketing and technical teams to plan pilot projects and measure results.

Requirements

• Experience in consulting, digital strategy, marketing technology, or Web3.
• Strong understanding of blockchain fundamentals, smart contracts, and decentralized applications.
• Ability to assess business value, customer experience, and implementation requirements.
• Strong research, presentation, and stakeholder management skills.
• Ability to explain technical concepts to nontechnical audiences.
• Based in the United States and legally authorized to work in the United States.

Preferred

• Experience with a marketing agency, consultancy, technology company, or Web3 organization.
• Familiarity with digital loyalty programs, community strategy, and blockchain analytics.
• Experience developing proposals, facilitating client workshops, and evaluating campaign performance.