MX Technologies, Inc.

Web Growth & Optimization Manager

Lehi, UT (On-site)

Salary Not AvailableManager7+ years expFull time

Posted 6 months ago

Job Summary

Drive website strategy and performance for a B2B fintech, owning SEO, CRO, tech stack, and cross-functional delivery.

  • Own strategy, roadmap, and performance aligned to marketing and revenue.
  • Must-have: 7+ years managing B2B web tech, SEO/CRO, and dev resources.
  • Standout: Cross-functional leadership with Marketo and multiple integrations to optimize the customer lifecycle.

Job Description

Responsibilities

  • Define and own the overall website strategy, roadmap, and performance, ensuring alignment with marketing and revenue objectives.
  • Lead and execute initiatives for SEO, AEO, and CRO, including A/B testing to continuously improve website conversion rates and user experience
  • Manage the technical health, performance, and development backlog of the website, working with internal and external development resources
  • Serve as the central point of intake for all website requests from across the organization, prioritizing and managing them through to execution
  • Partner with Revenue, Marketing, and Customer Success leaders to ensure the website drives value and efficiency across the entire customer lifecycle
  • Establish effective website performance metrics, reporting, and dashboarding, utilizing tools like Google Analytics and Domo.
  • Oversee data visibility, integrity, and cleanliness across website tracking systems and throughout the entire sales and marketing funnel from Lead to Customer
  • Own website-related systems & tools; Ownership of the technical stack ( Marketo ) and ensure utilization, compliance, and connectivity of additional technology systems (Clay, SFDC, Lean Data, Domo, Advertising Platforms, HockeyStack)
  • Achieve expert status in web technology and industry trends as it relates to SEO, CRO, and digital revenue growth functions

Requirements

  • 7+ years of experience preferred managing B2B tech stack
  • Efficient in: Domo, Google Analytics, Asana
  • Experimental channels: Quora, Instagram, YouTube
  • Proven experience in website management, SEO, CRO, and managing development resources
  • A data-driven approach to website optimization and conversion.
  • An iterative builder’s mindset, meaning the ability to constantly monitor and optimize digital programs
  • Ability to lead strategically and execute effectively across multiple functions

Benefits

  • onsite perks such as company-paid meals
  • massage therapists
  • a sports simulator
  • gym
  • mother’s lounge
  • meditation room
  • meaningful interactions with amazing people

Web Growth & Optimization Manager

MX Technologies, Inc. · Lehi, UT · On-site