Web Content Specialist

Vienna, VA (Unknown)

$85K/yr – $104K/yrMid LevelFull time

Posted 2 weeks ago

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Job Summary

Own and optimize content experiences by driving SEO, tagging, linking, QA, governance, and performance research across financial education content.

Own SEO and content optimization workstreams across education content
Coordinate tagging updates, internal linking, and site health initiatives
Align with brand, accessibility, and regulatory guidelines while delivering user-focused experiences

Job Description

Responsibilities

Support the financial education team in updating and validating older web articles with newer components.
Assist in remapping article content to an updated tagging system.
Identify and implement internal linking to strengthen SEO signals and improve discoverability of article content.
Embed syndicated promotion content boxes across similarly themed articles.
Monitor quality control and site health signals (e.g., broken link reports) and publish solutions (e.g., URL redirects).
Review recently published content to ensure adherence to search and usability best practices (e.g., proper metadata, semantic markup, anchor text, indexability, alt text, etc.)
Contribute to monthly SEO and AI search performance research and content recommendations.
Adhere to standards for brand tone and voice, Marketing style guides, regulatory guidelines, content architecture, digital asset management and defined success metrics, as aligned with the Web & Content team’s overall strategy and considering the needs and experience of the user first.
Evaluate, test, edit and optimize digital experiences.
Support ongoing content governance, optimization and site health initiatives as assigned.

Requirements

Advanced experience with editing and publishing web content in a content management system (CMS) required.
Advanced experience with Adobe Experience Cloud (AEC), especially Adobe Experience Manager (AEM) greatly preferred.
Advanced understanding of HTML, CSS, and basic web markup languages.
Advanced experience evaluating web content for search engine optimization.
Working knowledge of interactive usability best practices and concepts.
Working knowledge of the financial services environment and associated functions, policies, procedures, products and services.
Experience in using and interpreting web analytics software (Google or Adobe Analytics).
Bachelor’s Degree in Journalism, Communications, Marketing, Information Technology or the the equivalent combination of training, education and experience.
Advanced verbal and written communications skills
Advanced organizational, planning, attention to detail and time management skills

Benefits

Comprehensive Medical, Dental, and Vision Insurance
Employer-Paid Life Insurance
Employer-Paid Short-Term and Long-Term Disability Insurance
401(k)
Paid Time Off (PTO) that includes Vacation Leave, Sick Leave, and 11 Paid Holidays
Educational Assistance

BRMi

BRMi is an information technology services provider. Whether it’s a digital transformation, migration to the cloud, intelligent automation, visual analytics, or otherwise thriving in today’s e-world, BRMi has been Executing Change and Accelerating Outcomes for its clients since 2004, using critical business performance and process information to create and deliver timely, targeted, high-value solutions.While we’re known for our work with the federal government, we serve both public and private sectors—from the national security establishment to monetary and financial institutions, statistical and regulatory bodies, and many others. We have real-world experience and cross-domain expertise.BRMi aligns to its clients’ needs. We don’t push predetermined solutions; rather, we listen to the root issues and consider situations and goals. We affect simplicity through process automation, effective change management, actionable architecture, and holistic solutions.The industry and client service awards BRMi has received are reflective of and contribute to its reputation as a trusted source for talent and creativity and as a reliable, high-value service provider in current and emerging information technologies.

Founded in 2004

Silver Spring, Maryland, USA

52 employees (6 in marketing)

www.brmi.com