Responsibilities

• Technical SEO: Run comprehensive site audits and prioritize fixes by impact: site speed, Core Web Vitals, schema, indexation, redirects, canonicalization, mobile usability. Diagnose with Google Search Console, Screaming Frog, and PageSpeed Insights.
• On-Page SEO: Architect content that ranks. Keyword research, search intent mapping, topic clusters, pillar pages, schema, internal linking, and content depth. Build topical authority across longevity and health verticals.
• Off-Page SEO: Run quality backlink campaigns through outreach, digital PR, and partnerships. No PBNs. No spam. Real links from real sites with real audiences. Track DR, referring domains, and link velocity tied to ranking and traffic outcomes.
• AI SEO and GEO: Lead our practice in optimizing for AI-powered search: ChatGPT, Perplexity, Claude, Gemini, and Google AI Overviews. Build and improve AI workflows using Claude that scale our output and quality. This is the future of SEO, and you're going to help us own it.
• Long-Tail Strategy: Build content programs that capture qualified, high-intent traffic our competitors miss. The long tail is where small businesses outrank giants, and you know how to execute on it.
• Content Writing: Write or oversee SEO-optimized content that ranks and converts. Blog posts, service pages, landing pages, location pages, and pillar content. You can write yourself when needed, brief writers when you can't, and edit ruthlessly either way. Every piece is tied to a keyword strategy and a measurable outcome.
• Guest Posting & Backlinks: Build and execute guest posting campaigns that earn high-DR backlinks from reputable health, wellness, and longevity publications. Pitch editors, write contributor-quality drafts, and turn placements into long-term partnerships. No PBNs. No spam. Real placements on real sites with real audiences.
• LinkedIn Outreach: Run campaigns for partnership building, founder positioning, digital PR, and authority building, for our agency and our clients.
• Client Communication: Lead monthly strategy calls, deliver reports, and serve as the primary day-to-day contact for your portfolio. Translate technical work into language clients act on.
• Reporting and Measurement: Track everything. Clients should always know exactly what's working, why, and what's next.