Responsibilities

• Develop and execute a comprehensive marketing strategy aligned to company growth objectives across Commercial, USG, and international markets.
• Partner with the CEO and executive team to define corporate positioning, category leadership strategy, and long-term brand direction.
• Translate corporate strategy into clear, differentiated market messaging tailored to each vertical.
• Lead product marketing strategy across Vantor’s portfolio, including positioning, messaging, and competitive differentiation.
• Drive end-to-end go-to-market planning for new product launches and expansions.
• Ensure tight alignment between Marketing, Sales, Business Development, Product, and Capture teams.
• Develop targeted GTM approaches for federal procurement environments, international channels, and commercial enterprise sales cycles.
• Oversee demand generation strategy across digital, events, ABM, partnerships, and channel marketing.
• Establish metrics-driven marketing performance frameworks with clear attribution and ROI visibility.
• Build scalable pipeline acceleration programs supporting both long and short sales cycles.

Requirements

• 10+ years of product marketing experience, with a strong track record of launching and scaling complex technology solutions.
• 5+ years leading cross-functional teams supporting diverse business verticals (Commercial, U.S. Government, International Government).
• Proven GTM leadership experience in geospatial, aerospace, or software within the defense and/or U.S. Government ecosystem.
• Proven experience building a cohesive employment brand aligned to product growth and strategy.
• Demonstrated ability to partner directly with executive leadership and influence company strategy.
• Deep understanding of the defense and USG buying landscape.
• Strong executive presence with the ability to communicate effectively with C-suite leaders, customers, and partners.
• Analytical and metrics-driven decision maker.
• Skilled at balancing strategic thinking with hands-on execution.
• Experience scaling marketing teams in high-growth environments.

Preferred

• Experience in dual-use commercial and government technology markets.
• Familiarity with compliance, regulatory, and security considerations in defense-related sectors.
• MBA or advanced degree preferred.

Benefits

• Direct impact on company strategy as a member of the executive team.
• Opportunity to shape a category-defining brand in mission-critical technology.
• Work at the forefront of geospatial, aerospace, and defense innovation.