Own the full marketing engine for Opti9 with data driven strategy, cross functional leadership, and cross geography growth.

• Own strategy, pipeline targets, and integrated demand programs across geographies and alliances.
• Lead collaboration with Sales to optimize lead gen, conversions, and pipeline performance.
• Measure marketing ROI and campaign effectiveness to guide investment and maximize impact.
• Develop thought leadership content that strengthens brand credibility and generates demand.
• Shape brand and market positioning, including integration of acquired companies while preserving brand integrity.
• Ensure consistency across customer facing messaging, communications, and experiences.
• Partner with Business Development and Sales to strengthen brand visibility and market awareness.
• Conduct customer, competitive, brand, and product research to inform strategic decisions.
• Drive market expansion initiatives and launch strategies for new regions and markets.
• Expand and enhance Opti9's digital content and video strategy across channels.