VP, Marketing Medical Devices at B. Braun Medical Inc. (US) | Bethlehem, PA | $230K/yr – $280K/yr

VP, Marketing Medical Devices

Bethlehem, PA (On-site)

$230K/yr – $280K/yrSenior Level10+ years expFull time

Posted 5 months ago

Job Summary

Drive and oversee a senior product management organization focused on medical devices, lifecycle ownership, strategic pricing, and market expansion across multiple product categories.

Own lifecycle management and product launches across divisions.
Must-have: 10+ years marketing medical devices and leading multiple teams.
Standout: Strong cross-functional collaboration with pricing, sales, and strategy.

Job Description

Responsibilities

Manage, build and mentor a team of Directors, Group Product Directors, Product Managers and Associate Product Managers that own product and category responsibility for the following tactical, technical, planning, strategic and market oriented tasks;
Create and maintain an organized product management structure.
Ensure the attainment of organizational goals for each product group ie; Automation and Infusion Systems, Pain Control, Pharmaceutical & Drug Delivery and IV Systems/Vascular Access.
Development and implementation of overall business and marketing plans that create alignment and a clear vision that drives successful achievement of objectives.
Existing Products - Develop/execute existing and new market strategies.
New Products – Develop/execute market penetration strategies.
Create and oversee metrics to ensure organization is successfully meeting targets and objectives.
Price and Profit – Lead collaboration with Directors of Strategic Pricing and Health Economics to develop appropriate price structures for existing and new products and services within the B. Braun portfolio with a focus on greater value to our customers and the patients they serve.
Provides prioritization and support for tactical requests from sales, engineering and marketing communications, when necessary. Establish metrics and enforcement of effective communication to these stakeholders.
Provide expertise in the creation of marketing and sales materials and in supporting the selling efforts.

Requirements

Bachelor’s Degree in a related field.
10+ years of experience in marketing medical devices.
Experience in the successful launching of new products and healthcare value programs.
Experience managing multiple groups of professional individuals and teams.
General understanding of the US acute (hospital) and non-acute (outpatient) market segments.
Record of success recruiting, selecting, building, and leading a team of marketing professionals.
Demonstrated record of successfully working on International teams.
Business travel required.
Non-compete agreement

Preferred

MBA
Experience in the marketing of infusion pumps, medical devices, critical care, IV therapy and pharmaceutical products and services.
Experience in the sales of medical products as a Sales Representative or Manager.
Experience managing mature products

Benefits

Braun offers an excellent benefits package, which includes healthcare, a 401(k) plan, and tuition reimbursement.

B. Braun Medical Inc. (US)

B. Braun Medical Inc., a leader in infusion therapy and pain management, develops, manufactures, and markets innovative medical products and services to the healthcare industry. Other key product areas include nutrition, pharmacy admixture and dialysis. The company is committed to eliminating preventable treatment errors and enhancing patient, clinician and environmental safety. B. Braun Medical is headquartered in Bethlehem, PA and is part of the B. Braun Group of Companies in the U.S., which includes B. Braun Interventional Systems, Aesculap® and CAPS®.Globally, the B. Braun Group of Companies employs more than 64,000 employees in 64 countries. Guided by its Sharing Expertise® philosophy, B. Braun continuously exchanges knowledge with customers, partners and clinicians to address the critical issues of improving care and lowering costs. To learn more about B. Braun Medical, visit bbraunusa.com.

Bethlehem, Pennsylvania, USA

7.6K employees (249 in marketing)

www.bbraunusa.com