VP, Marketing & Communications

Phoenix, AZ (On-site)

Salary Not AvailableSenior Level10+ years expFull time

Posted 2 months ago

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Job Summary

Own brand and integrated marketing & communications across a major pediatric health system, guiding strategy, audience engagement, and reputation while coordinating with executive leadership to drive growth and differentiation.

  • Brand Strategy & Governance: Define positioning, messaging, and brand standards across channels to support enterprise priorities.
  • Integrated Campaigns: Lead multi-channel marketing, communications, and digital programs that boost awareness and loyalty among patients, families, referrals, and talent.
  • Leadership & Collaboration: Align with Strategy, Clinical Leadership, the Foundation, and physicians to ensure cohesive storytelling and impactful outreach.

Job Description

Own brand and integrated marketing & communications across a major pediatric health system, guiding strategy, audience engagement, and reputation while coordinating with executive leadership to drive growth and differentiation.

  • Brand Strategy & Governance: Define positioning, messaging, and brand standards across channels to support enterprise priorities.
  • Integrated Campaigns: Lead multi-channel marketing, communications, and digital programs that boost awareness and loyalty among patients, families, referrals, and talent.
  • Leadership & Collaboration: Align with Strategy, Clinical Leadership, the Foundation, and physicians to ensure cohesive storytelling and impactful outreach.
Phoenix Children's logo

Phoenix Children's

Phoenix Children's is one of the nation's largest pediatric health systems. It comprises Phoenix Children's Hospital — Thomas Campus, Phoenix Children's — East Valley Campus, Phoenix Children's – Avondale Campus, Phoenix Children's Hospital — Arrowhead Campus, four pediatric specialty and urgent care centers, 12 community pediatric practices, 20 outpatient clinics, two ambulatory surgery centers and seven community-service outpatient clinics throughout the state of Arizona. The system provides world-class inpatient, outpatient, trauma, emergency and urgent care and has been serving children and families for 40 years. Phoenix Children's Care Network includes more than 1,405 pediatric primary care providers and specialists who deliver care across more than 75 subspecialties. Alongside our colleagues, collaborators and communities, we're elevating pediatric care, education and innovation, so we can all grow healthier together.Phoenix Children's website: http://www.phoenixchildrens.orgPhoenix Children's official social media guidelines: https://bit.ly/3tLw90T

Founded in 1983
Phoenix, Arizona, USA
5.3K employees (38 in marketing)

Traffic Signals

Monthly Visitors
199.1M
Monthly Google Ads Budget
$202.6K
Traffic Source Mix
Search
21.6%
Direct
52.8%
Referral
4.7%
Social
20.8%
Paid
0.1%

Headcount Trend

Current headcount: ~5.3K

Marketing Team

Marketing Team Size
27 (1% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$12.5M
Last Raise
$9M
Grant, 3 months ago

Funding History

  • Dec 2025
    Grant • $9M
  • Jun 2025
    Grant
  • Aug 2024
    Grant • $350K

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