Responsibilities

• Elevate every marketing touchpoint — from the way we show up at industry events to how we write a one-pager — so that Atmosphere TV is unmistakably, memorably itself.
• Partner with the SVP to develop and codify a brand narrative that resonates across all four audiences and creates clear differentiation in the market.
• Identify and lead new brand-building paths — sponsorships, experiential, thought leadership, creator partnerships — that extend beyond where we've gone before.
• Own the integrated marketing strategy across all channels, with particular depth in content marketing, social, influencer, and digital paid media.
• Build and execute multi-channel campaigns — from concept through measurement — that drive brand recognition and audience growth.
• Lead our full editorial brand calendar and social presence with a strong brand voice: knowing what to post, where, why, and how to build an engaged community across platforms.
• Ideate constantly. Bringing new creative thinking to all work and partnering closely with our Head of Creative to bring this work to life.
• Serve as the internal strategic lead on our PR agency relationship — bringing ideas, pitches, and momentum so that earned media becomes a real muscle for Atmosphere TV.
• Identify and develop compelling story angles that get us into Ad Age, Adweek, Digiday, trade press, and beyond — connecting our platform's unique position to the industry conversations that matter.
• Build moments that matter and get noticed. Using the relationships you have with our internal team and roadmap to expose great pieces of our story to the external world.

Requirements

• 12–15+ years of marketing experience, with meaningful time on the brand/client side, agency side, or both — you understand how marketing works from multiple vantage points.
• A genuine generalist with a specialty: you can hold a strategic brand conversation and then go build the influencer brief, write the social caption, and brief the PR agency yourself.
• Deeply fluent in paid, owned, earned, and shared channels — you know how they work together and how to prioritize across them.
• A natural storyteller who can translate what Atmosphere TV does into narratives that resonate with marketers, venue owners, creators, and press.
• Experienced in social, content marketing, and influencer strategy — you've built programs from scratch and have the receipts to show for it.
• Comfortable working with PR agencies as a strategic thought partner, not just a pass-through — you bring ideas, you push, and you help them do their best work.
• A curious, sharp thinker who actively seeks out what's next in the industry and brings it back to the team.
• A human leader: warm, direct, collaborative, and allergic to unnecessary hierarchy. You earn respect by doing excellent work and treating people well.
• Comfortable in ambiguity and energized by building — this is a growing organization and a growing marketing team, which means there's real room to shape things.

Preferred

• Familiarity with the B2B marketing landscape — experience marketing to both brand marketers/advertisers and business operators.
• Background working with or alongside media agencies, PR firms, or strategic advisory partners
• Experience at a company that was actively building brand recognition — not just maintaining an established one.

Benefits

• Base salary range $200,000 - $235,000
• Company Equity
• Company 401(k) with employer matching
• Competitive insurance plans
• Flexible Time Off Policy
• *Actual salaries will vary and will be based on various factors, such as skills, experience, and qualification for the role.