VP Global Marketing & Communications

Miami, FL (On-site)

Salary Not AvailableSenior Level10+ years expFull time

Posted 2 months ago

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Job Summary

Lead AirlinePros’ global marketing to bolster brand equity, drive revenue, and expand industry partnerships.

  • Must-have: 10+ years of global airline/travel marketing leadership with proven branding and campaign results.
  • Standout: Manages multi-market campaigns, partner engagement, and cross-functional MARCOM teams.
  • Standout: Builds and mentors a diverse global MARCOM organization and aligns with global offices.

Job Description

Responsibilities

  • Define and execute a global marketing strategy that strengthens AirlinePros’ brand equity and market visibility.
  • Develop long-term plans for brand positioning, customer loyalty, and partner engagement.
  • Align marketing initiatives with corporate objectives to maximize revenue growth and business impact.
  • Lead brand management across all channels, crafting consistent messaging that resonates with global audiences.
  • Oversee public relations, media relations, and thought leadership initiatives to enhance the company’s global reputation.
  • Drive social media strategy, content creation, and digital engagement to expand brand reach and influence.
  • Conduct market research to identify emerging trends, customer needs, and competitive opportunities.
  • Develop innovative marketing practices by leveraging new technologies, analytics, and digital media platforms.
  • Position AirlinePros as a trusted global partner for airlines and travel industry stakeholders.
  • Develop and manage multi-market marketing campaigns in collaboration with clients across the travel and tourism industry.
  • Organize and oversee international events, conferences, and CSR initiatives to strengthen AirlinePros’ industry presence.
  • Collaborate with partners and stakeholders to maximize campaign effectiveness and ROI.
  • Lead and mentor a diverse global Marketing Communications (MARCOM) team.
  • Collaborate with global offices to implement marketing plans, enhance brand visibility, and support local PR initiatives.
  • Build strong relationships with airline executives, travel agents, and industry partners to expand influence and business opportunities.
  • Establish KPIs and monitor marketing performance, adjusting strategies to achieve business targets.
  • Manage budgets while ensuring optimal resource allocation and measurable returns.
  • Provide leadership with actionable insights based on market intelligence and customer data.

Requirements

  • Bachelor’s degree in Marketing, Business Administration, or a related field; advanced degree preferred.
  • 10+ years of senior marketing leadership experience, preferably within the airline, aviation, or travel industry.
  • Proven success in global branding, campaign management, and strategic leadership.
  • Strong leadership and team-building capabilities.
  • Expertise in digital marketing, analytics, SEO/SEM, and social media management.
  • Exceptional communication, stakeholder management, and interpersonal skills.
  • Strategic mindset with strong creative problem-solving abilities.
  • Ability to thrive in a fast-paced, multicultural environment.
  • Professional, principled, and highly organized approach with a strong focus on innovation and results.
AirlinePros International logo

AirlinePros International

AirlinePros International is an award-winning leader and a trusted choice in airline representation, distribution, and commercial solutions.We serve as a vital global partner, facilitating airlines' successful entry into new markets and maximizing their sales revenue. With over 60 global points of sale and collective aviation experience of half a millennium, we ensure the success of our 70+ airlines and travel partners worldwide.Our Expertise Covers:Airline Representation (GSA)Distribution Solutions (including ARC, BSP, and NDC)Commercial Strategy (Pricing, Revenue Protection, Cost Management)Our expertise and experience stretch across the aviation industry including airlines, airports, travel service providers, and regulatory bodies. Backed by a culture of integrity, innovation and success, we deliver strategic and customize solutions that make a measurable impact.

Founded in 1999
New York, New York, USA
108 employees (12 in marketing)

Traffic Signals

Monthly Visitors
7.4K
Traffic Source Mix
Search
29.6%
Direct
54.5%
Referral
6%
Social
8.6%
Paid
1.3%

Headcount Trend

Current headcount: ~107

Marketing Team

Marketing Team Size
7 (6% of company)