Responsibilities

• Develop and implement comprehensive communications strategies supporting University priorities.
• Advance Ferris State University's reputation through proactive storytelling and strategic media engagement.
• Serve as a trusted communications advisor to university leadership.
• Identify opportunities to elevate institutional visibility and thought leadership.
• Develops and maintains strong relationships with local, statewide, regional, and national media to advance positive coverage of Ferris State University.
• Leads a team responsible for producing compelling written, photographic, video and multimedia content for news media, university websites, publications, social media channels, and other strategic communications.
• Assists with executive communications, speeches, talking points, messaging, and official statements for university leadership.
• Plays a leadership role in crisis and emergency communications, developing timely, accurate messaging for internal and external audiences through media relations, digital platforms, social media, and campus alert systems.
• Develops communications that keep faculty, staff and students informed of significant University initiatives, accomplishments and events.
• Monitors emerging issues and public sentiment to identify reputational risks and communications opportunities.

Requirements

• Required Education: Bachelor's degree in journalism, public relations, communications, marketing, or a closely related field.
• Master's degree preferred.

Preferred

• Master's degree preferred.

Benefits

• Comprehensive benefit package (health care, vacation, etc.). Please see the following link for a list of benefits offered with this position.
• Admin / Admin Temp Benefit Plans