VP, Event Sponsorship and Activation - Media Solutions (Hybrid Options Available)

New York City, NY (Hybrid)

$231K/yr – $270K/yrSenior Level7+ years expFull time

Posted 2 weeks ago

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Job Summary

Own and scale sponsorship sales for A+E Global Media by building multi-event programs, a scalable pipeline, and integrated offerings across live events and digital channels.

Growth engine: craft multi-year sponsorships, rigorous forecasting, and executive-level client leadership to hit revenue targets.
Program scope: package, price, and inventory strategy with cross-divisional partners for differentiated partnerships.
Partnerships: advise clients with measurable outcomes across live events, digital, social, ambient, hospitality, and talent integrations.

Job Description

Responsibilities

Build the Sponsorship Business - Develop and execute the sponsorship sales strategy across A+E Global Media's live events portfolio.
Establish annual revenue goals, business plans, and growth strategies to build a scalable sponsorship organization with Revenue Management and Sr Sales Leadership.
Develop sponsorship packaging, pricing, inventory strategy, and integrated partnership offerings in partnership with others within the Sales Division and other Divisions (ex: marketing, programming, PR).
Identify new revenue opportunities by combining live events with digital, social, branded content, experiential marketing, hospitality, and talent integrations.
Build a sustainable pipeline of new business while expanding long-term strategic partnerships.
Drive Revenue Growth - Lead the pursuit and negotiation of high-value sponsorship opportunities with Fortune 500 brands, agencies, and strategic partners.
Personally manage executive-level client relationships and key partnership negotiations.
Develop multi-event and multi-year sponsorship agreements that maximize long-term value.
Establish disciplined forecasting, pipeline management, and sales performance metrics.
Consistently achieve and exceed annual sponsorship revenue goals.

Requirements

10+ years of experience in sponsorship sales, brand partnerships, integrated marketing, media sales, or live event commercialization.
7+ years of leadership experience managing high-performing sales organizations.
Ability to travel as needed
At least 7+ years of demonstrated success generating multi-million-dollar sponsorship revenue through consultative, strategic selling.
Prior experience building and scaling sponsorship or partnership businesses.
Can bring a strong network of senior marketing executives, agency leaders, and brand decision-makers.
At least 5+ experience developing integrated sponsorship programs across live events, digital media, branded content, social platforms, and experiential marketing.

Preferred

Exceptional executive presence, communication, presentation, and negotiation skills.
Strategic thinking with strong financial acumen and experience managing revenue forecasting and business planning.
Entrepreneurial mindset and leadership style with the ability to build processes, inspire teams, and drive organizational growth.
Strong collaboration skills and a solutions-oriented style, who thrives in a fast-paced, ambiguous environment.
A passion for innovation, relationship building, and delivering exceptional client experiences.