VP Digital/Social

New York City, NY (Hybrid)

$136K/yr – $165K/yrDirector/Executive10+ years expFull time

Posted 2 months ago

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Job Summary

Own and drive digital/social strategy execution across large client portfolios, coordinating across creative, analytics, and paid media to deliver campaigns that move business metrics.

  • Own end-to-end social/digital programs, aligning strategy, creative, analytics, and paid media to hit client goals.
  • Lead and mentor teams, manage budgets and SOWs, and steward agency partnerships for profitable, compliant delivery.
  • Bring proactive, culture-forward ideas and industry insight to strengthen client trust and growth.

Job Description

  • Execute digital/social strategies from concept to completion
  • Manage multiple clients across accounts
  • Actively lead new business opportunities, from prospecting to pitching
  • Provide strong counsel and recommendations, both for clients and internal teams
  • Social campaign development, collaborating across digital, creative, analytics
  • Work with integrated agency teams to develop plans that meet client goals
  • Keep abreast of industry trends and regularly present fresh, proactive ideas to clients that are culture forward and demonstrate how our ideas will move the needle
  • Manage third party relationships including vendors and partners
  • Mentor and help develop entire team, not limited to direct reports
  • Approve client SOWs and Letters of Agreement for partnerships
M Booth logo

M Booth

A full-service healthcare communications agency built to help organizations and brands challenge norms, drive results and improve health.Follow us on IG! instagram.com/mboothhealth

Founded in 1992
New York, New York, USA
76 employees (26 in marketing)

Traffic Signals

Monthly Visitors
4.8K
Traffic Source Mix
Search
31%
Direct
46.3%
Referral
5.6%
Social
15.7%
Paid
1.2%

Headcount Trend

Current headcount: ~76

Marketing Team

Marketing Team Size
20 (26% of company)
Median Career Experience
10 years
Median Tenure
2.8 years
Marketing Roles Posted (Last 30 Days)
2