Responsibilities

• Lead digital experience strategy for websites, ecommerce platforms, applications, digital products, and connected customer experiences.
• Translate client business objectives, customer needs, behavioral data, and market opportunities into clear digital strategies and roadmaps.
• Identify opportunities across the customer journey to improve acquisition, engagement, conversion, retention, and customer lifetime value.
• Advise senior client stakeholders on digital experience transformation, platform strategy, customer journeys, and investment priorities.
• Develop connected customer experiences across paid, owned, commerce, and digital channels.
• Map and optimize customer journeys from discovery and consideration through conversion, service, loyalty, and advocacy.
• Use behavioral data, customer insights, experimentation, and performance analytics to continually identify friction and improve the experience.
• Ensure digital experiences connect seamlessly with the broader media, social, commerce, CRM, and customer acquisition ecosystem.
• Guide the strategy and evolution of websites, applications, ecommerce platforms, customer portals, and other digital products.
• Partner with UX, design, engineering, commerce, content, and data teams to translate strategy into high-performing digital experiences.

Requirements

• Bachelor's Degree in Marketing, Communications, Entrepreneurialism, Business, or related field.
• 12+ years of experience across digital experience, digital product, customer experience, ecommerce, digital strategy, or related disciplines, with significant leadership experience.
• Proven experience leading major digital experience initiatives for enterprise and consumer brands.
• Experience within a leading digital agency, integrated agency, consultancy, experience design firm, or similar environment.
• Deep understanding of modern websites, ecommerce, digital products, applications, customer journeys, and experience platforms.
• Strong knowledge of UX/CX strategy, conversion optimization, experimentation, personalization, analytics, and digital performance.
• Ability to connect experience strategy to customer acquisition, commerce, retention, and revenue growth.
• Working knowledge of modern CMS, commerce, CRM, CDP, analytics, personalization, and marketing technology ecosystems.
• Experience leading complex multidisciplinary engagements spanning strategy, UX, creative, content, technology, data, and optimization.
• Strong commercial instincts with the ability to identify, scope, sell, and expand significant digital experience engagements.

Preferred

• Bonus points if you’re bilingual in Spanish and/or Portuguese.

Benefits

• medical insurance, dental insurance, and vision insurance; a flexible spending account; voluntary life and accident plans; and a 401(k) retirement plan with matching.