Responsibilities

• Develop and implement dynamic social media strategies aligned with our mission and audience needs.
• Plan, schedule, and publish content consistently across LinkedIn, TikTok, Instagram, Facebook, Twitter, and Pinterest.
• Create high quality, engaging, and culturally sensitive content that reflects our brand voice and values.
• Actively engage with our online community by monitoring engagement, responding to comments, messages, and enquiries promptly and thoughtfully.
• Lead daily social media interaction, encouraging conversations, building relationships, and strengthening our online presence.
• Collaborate with internal teams to support campaign development, content calendars, and storytelling initiatives.
• Monitor, analyse, and report on social media performance, using insights to refine and adapt strategies.
• Stay informed on emerging digital trends, platform updates, and best practices to keep our digital presence fresh and effective.

Requirements

• Experience managing and growing social media platforms for a brand or organisation.
• Demonstrated success delivering social media campaigns, managing content schedules, and building digital communities.
• Essential: Experience creating a range of content types including written posts, videos, graphics, and infographics.
• Desirable: Experience with graphic design, photo editing, and scheduling tools (e.g., Buffer, Hootsuite, Later).
• Audience-centric approach: Ability to understand and speak to diverse audiences with empathy and authenticity.
• Excellent written and verbal communication skills, with a flair for crafting compelling and timely responses.
• Creative and strategic thinking, with the ability to develop original ideas and translate them into impactful digital content.
• Strong analytical skills, with the ability to measure success and make data-driven improvements.
• Proficiency in MS Office, Teams, Canva, Photoshop, Zoom, and social media management tools.
• Highly collaborative, organised, and able to manage multiple priorities and deadlines in a fast-paced environment.

Preferred

• Social media marketing: 1 year (Preferred)
• social media: 2 years (Preferred)
• content writing: 1 year (Preferred)