Responsibilities

• Oversee gathering of still photography as video production for university needs, including event coverage and shoots for enrollment/advancement marketing purposes.
• Manage and edit video production, posting and distribution, working with the Director of Marketing & Communications to set strategic priorities and with the Marketing & Communications team to post and distribute videos; evaluate the effectiveness of videos through qualitative and quantitative analyses.
• Collaborate with Marketing & Communications team and internal clients in Admissions, Graduate Professional Recruitment, Advancement, and others, to fulfill photo and video requests.
• Oversee image management and storage on Canto.
• Oversee and implement FERPA regulations, copyright law, and photo/video release policies.
• Supervise part time photographers/videographers.
• Perform other duties as assigned.
• Supervise 1-2 student photographers/videographers per semester.

Requirements

• Bachelor’s degree in digital media, photography, film/video, journalism, or related field, and a minimum of 3-5 years of professional experience in photography and videography.
• Ability to capture compelling, expressive photos and to create moving, meaningful video content (shooting, editing and scriptwriting); ability to work with student workers and freelancers to produce high-quality output.
• Ability to effectively express ideas clearly both orally and in writing.
• Demonstrated ability to work and communicate effectively and professionally with all constituencies of a multifaceted community.
• Excellent organizational and initiative skills with the ability to manage multiple projects simultaneously and efficiently in a fast-paced, deadline-oriented environment.
• Ability to interpret and analyze information for effective decision-making.
• Proficiency in Adobe Creative Suite (Lightroom, Photoshop, Encoder and Premiere); familiarity with Flickr and social media platforms (Facebook, Twitter, Instagram, LinkedIn and YouTube); ability to learn project management and digital asset management software (Teamwork and Canto).
• Expertise in operating cameras for still photography and/or video use.

Preferred

• Experience in a higher education or marketing/communications environment is preferred.