Responsibilities

• Develop and execute an integrated communications strategy that advances the MI’s mission, strategic priorities and organizational objectives.
• Build and lead an integrated communications function across content, executive communications, marketing, media relations and digital communications.
• Develop and drive the MI’s marketing strategy to strengthen organizational positioning and increase awareness of the MI’s impact and capabilities.
• Identify opportunities to strengthen the MI's reputation as the national leader in manufacturing workforce development and education.
• Develop and lead a comprehensive partner and funder communications strategy in close collaboration with the VP of Partnerships & Philanthropy and MI leadership, ensuring all stewardship, recognition, and impact communications reinforce the value and outcomes of partner engagement.
• Collaborate with the NAM’s Strategic Communications team to set the MI’s media strategy and coordinate with them on proactive media engagement, message development, publication rollouts, rapid response and opportunities to amplify MI priorities.
• Manage the MI’s editorial strategy across all channels to maximizes reach, amplify priorities, and ensure brand alignment.
• Oversee the MI’s Content Team to translate program outcomes, research findings, convenings, employer engagement and workforce solutions into high-impact content.
• Serve as the primary point of contact for the MI with the NAM’s strategic communications team to support integrated planning and ensure the MI’s work is appropriately reflected in broader NAM reports, speeches, campaigns, events and external communications.
• Plan and execute communications including but not limited to message architecture, rollout planning, stakeholder alignment and audience-specific materials.

Requirements

• 12+ years of progressively responsible communications, marketing, public affairs or external relations experience;
• Experience working in an association, nonprofit, workforce development, education or manufacturing environment preferred.
• Demonstrated ability to develop and execute integrated communications strategies that advance organizational priorities, shape narratives and reach multiple audiences.
• Strong track record of managing multiple portfolios simultaneously, balancing long-term strategic objectives with immediate, high-priority opportunities.
• Exceptional writer and editor, with experience producing high-impact content, remarks, op-eds, donor communications, briefing materials and public-facing content.
• Experience advising senior executives and translating complex issues into digestible communications.
• Strong media relations judgment and ability to coordinate proactive and responsive communications in partnership with internal and external stakeholders.
• Ability to manage complex projects independently, balance competing priorities and deliver high-quality work under deadlines.
• Strong communication and interpersonal skills. Relationships are important; this role will build, support and strengthen relationships with staff, partners, donors, media and other stakeholders.
• A team-oriented attitude with a developed customer service focus. The MI’s work is collaborative and often shaped through relationships across the organization and with external partners.

Benefits

• The MI is proud to offer an outstanding benefits package that includes health, dental, and vision insurance, life, short-term and long-term disability, flexible spending accounts, SmarTrip, and a 401(k) Salary Deferral plan with employer match and contributions, vacation, and sick leave, and more.