Vice President, Performance Content (SEO/GEO/AEO)

Chicago, IL (Hybrid)

$149K/yr – $215K/yrSenior Level7+ years expFull time

Posted 8 days ago

Job Summary

Own the enterprise SEO vision, governance, and multi‑year roadmaps across traditional and AI-driven search, while leading senior teams, cross‑functional collaboration, and scalable frameworks for client growth.

  • Define and drive multi‑year SEO strategy across portfolios
  • Lead Directors/Managers and develop a high‑performing team
  • Embed SEO in cross‑functional plans and evolving AI search initiatives

Job Description

Responsibilities

  • Set the SEO vision and multi-year roadmap across assigned client portfolios, aligning strategy to business objectives and measurable KPIs across both traditional and AI-driven search environments.
  • Serve as a senior escalation point and trusted advisor, building and maintaining executive-level client relationships and guiding high-stakes decisions.
  • Establish and reinforce wide standards for SEO strategy, governance, QA, and delivery consistency across technical, content, and authority workstreams.
  • Lead and develop senior talent (Directors, Associate Directors, and Managers), driving coaching, succession planning, and a high-performance, learning-oriented team culture.
  • Drive integrated solutions by partnering with cross-functional leaders (e.g., paid search, analytics, activation, content, and broader media teams) to ensure SEO is embedded in holistic plans.
  • Own the evolution of the SEO toolset and tech stack, ensuring teams are equipped to analyze and optimize performance across both traditional and AI-driven search environments.
  • Guide enterprise measurement approaches and executive-ready storytelling, including how success is defined and measured across both traditional search performance and emerging AI-driven search experiences.
  • Selectively leverage AI-assisted capabilities where appropriate (e.g., opportunity identification, workflow efficiencies, trend monitoring) while maintaining strong human judgment and quality control.
  • Drive the development of scalable frameworks, capabilities, and solutions that enable clients to compete for visibility across AI-driven and answer-based search experiences.
  • Support account growth and new business by shaping SEO narratives, contributing to pitches, and clearly articulating the value of SEO across the evolving search landscape.

Requirements

  • 7–10+ years of SEO experience with depth across technical SEO, content strategy, performance measurement, and enterprise execution (agency experience strongly preferred).
  • 3+ years leading teams and developing managers/leadership layers; demonstrated ability to scale quality across multiple accounts.
  • Strong Knowledge of Generative Engine Optimization and Answer Engine Optimization
  • Strong proficiency with web analytics and measurement (e.g., Google Analytics/Adobe Analytics) and enterprise SEO platforms/tooling.
  • Proven ability to translate complex findings into clear executive-ready narratives, recommendations, and decision frameworks.
  • Deep expertise in the evolving search landscape, including AI-driven and generative search, with the ability to shape organizational POV and drive adoption of new capabilities across teams and clients.
  • Strong cross-functional leadership skills, including partnering with product/engineering/content stakeholders to drive implementation.
  • Excellent communication, stakeholder management, and project/program leadership capabilities.
  • Bachelor’s degree preferred

Preferred

  • Bachelor’s degree preferred

Benefits

  • Starcom is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.
  • The best-in-class wellness and benefits offerings include:
  • Paid Family Care for parents and caregivers for 12 weeks or more
  • Monetary assistance and support for Adoption, Surrogacy and Fertility
  • Monetary assistance and support for pet adoption
  • Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
  • Tuition Assistance
  • Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
  • Matching Gifts programs
  • Flexible working arrangements
Publicis Groupe Holdings B.V logo

Publicis Groupe Holdings B.V

Publicis Media harnesses the power of modern media through leading agency brands Dysrupt, Infinite Roar, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith, as well as global accelerator PMX; immersive experience group PMCI (inclusive of Picture Motion and RDL Worldwide); and access to integrated platform-based technologies and offerings from CJ, Epsilon and Influential. A key business solution of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40]), Publicis Media’s digital-first, data-driven global solutions deliver client value and drive growth in a platform-powered world. It is present in over 100 countries with over 23,000 employees worldwide.

London, England, United Kingdom
11K employees (3,008 in marketing)

Salaries

Posted range

$149K/yr – $215K/yr

Taken straight from the job posting.

See all Publicis Groupe Holdings B.V salaries

Traffic Signals

Monthly Visitors
526.1K
Traffic Source Mix
Search
33.4%
Direct
38.4%
Referral
11.8%
Social
15.8%
Paid
0.4%

Headcount Trend

Current headcount: ~10.8K
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Vice President, Performance Content (SEO/GEO/AEO)

Publicis Groupe Holdings B.V · Chicago, IL · Hybrid