Vice President, Partnership Marketing

New York City, NY (Hybrid)

$170K/yr – $200K/yrSenior Level15+ years expFull time

Posted 7 days ago

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Job Description

Responsibilities

  • The position of Vice President is client facing and expected to maintain an in-depth understanding of clients’ businesses and forge partnerships with client-side counterparts.
  • Responsible for the day-to-day oversight of clients and their respective sports and entertainment sponsorship portfolios/activations.
  • Responsible for ensuring that clients continually receive superior service, thinking and communication from Allied Sports and that strategy, insights, planning, programs, tactics, executions, budgets, schedules, documentation stay on track.
  • Responsible for account health and growth
  • Responsible for division business growth and goals
  • Conceive, develop and implement marketing initiatives, including customized programs/events/promotions that build client brand and provide a foundation to drive client business growth.
  • Assist with the creation and implementation of materials to support the marketing initiative. This will include preparing marketing presentations and materials to be distributed to the client, agencies and other counterparts.
  • Support sponsorship tactical implementation/coordination at all events where agency staff is needed. Specific services could include on-site presence, event implementation, hospitality management, ticket distribution, guest relations, and client relationship management.
  • Help manage the measurement and return on investment process in conjunction with all programs. Manage the creation of implementation and tracking materials, as needed, to support programs and initiatives
  • Manage client-vendor relationships and coordinate necessary activation deliverables on behalf of client.

Requirements

  • 15+ years of agency or client-based sponsorship account management experience. Specific disciplines could include, sponsorship marketing, event marketing, and/or sponsor servicing.
  • Development and implementation marketing strategies on behalf of clients/companies
  • Day to day relationship management of clients, agencies and vendors
  • “Big Idea” sell-in experience, with at least one idea implementation success example
  • Sponsorship contract negotiation skills
  • Practical experience with on-site event marketing operations and logistics
  • Practical experience or interaction with advertising, PR and/or promotional agencies
  • Ability to think strategically and creatively, and to communicate such thoughts proactively, efficiently and effectively
  • Ability to problem-solve independently and in groups
  • Excellent time management, written and oral communication skills
Allied Sports logo

Allied Sports

5.0 Glassdoor

Allied Sports launched in 2019 with a singular mission – to lead modern marketers in the undeniable shift from Sponsor to StorytellerTM. Today, we are an independent, full-service agency operating from the Allied Global Marketing network. Led by industry veterans with a rookie spirit, our award-winning team helps buyers and sellers in sports find, negotiate, and activate high-performing partnerships. Sports Business Journal named Allied Sports one of the Best Places to Work in Sports in 2023 and 2024, and Front Office Sports named the agency among the Best Employers in Sports for 2024.

Founded in 2019
New York, New York, USA
75 employees (19 in marketing)
100% recommend to a friend

Traffic Signals

Monthly Visitors
2K
Traffic Source Mix
Search
28.6%
Direct
46.7%
Referral
5.8%
Social
17.3%
Paid
1.5%

Headcount Trend

Current headcount: ~75

Marketing Team

Marketing Team Size
17 (23% of company)
Median Career Experience
17.5 years
Median Tenure
4 years
Marketing Roles Posted (Last 30 Days)
6