Responsibilities

• Defines and evolves the Noodles & Company brand positioning and messaging framework.
• Ensures brand consistency across digital, in-restaurant, and external communication touchpoints.
• Partners with internal stakeholders to align brand strategy with business and marketing objectives.
• Leads the annual integrated marketing planning process, aligning messaging and promotional strategy across paid, owned, and in-restaurant channels.
• Oversees execution of branded campaigns and seasonal promotions, ensuring alignment with guest needs and business goals.
• Manages agency relationships to support creative development, media planning, and channel activation.
• Collaborates with cross-functional teams to ensure campaigns are executed effectively across all platforms and restaurant environments.
• Leverages guest data, insights, and research to inform brand and marketing decisions.
• Leads the development of customer segmentation strategies and testing roadmaps.
• Leverage Customer Data Platform (CDP) for more personalized and effective marketing communications.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or equivalent experience; MBA is a plus.
• 12+ years of experience in brand marketing, integrated campaigns, or customer analytics, preferably in restaurant, retail, or CPG industries.
• Demonstrated success leading marketing strategy and execution across digital and in-store channels.
• Strong analytical skills with the ability to translate data into actionable marketing strategies.
• Experience managing and mentoring high-performing teams.
• Executive presence and strong communication skills, with the ability to influence across functions and levels.
• This is a hybrid role with 3 days per week in our Support Office in Broomfield, Colorado. We’re seeking candidates who either reside locally or are open to relocating.

Benefits

• Pay range: $178,000 - $226,000 annual salary
• Eligible for annual performance bonus up to 25%
• Eligible for long-term incentive
• Flexible paid time off
• Medical, dental, and vision insurance
• 401(k) and stock purchase discounts
• Paid maternity and paternity leaves, adoption, and surrogacy benefits
• Noodles Resource Groups – inclusive communities that foster belonging, build connections, and support your personal and professional growth
• Scholarship opportunities through Noodles Foundation
• Monthly technology stipend