Responsibilities

• Develop and implement marketing strategies that align with company goals and objectives.
• Oversee the creation and execution of marketing campaigns across various channels, including digital, print, and social media.
• Lead and mentor a team of marketing professionals, providing guidance and support to achieve departmental goals.
• Analyze market trends and competitor activities to identify opportunities and threats.
• Manage and produce the marketing budget and allocate resources effectively to maximize ROI.
• Collaborate with cross-functional teams to ensure cohesive marketing efforts.
• Monitor and report on the performance of marketing campaigns, using data-driven insights to optimize strategies.
• Build and maintain relationships with key stakeholders, including the Brand, vendor partners, and consumers.
• Conducting competitor research.

Requirements

• Ability to multitask and possess practical time management skills.
• Excellent written, verbal and interpersonal communication skills.
• Past work with digital marketing forms like content marketing and social media marketing.
• Proven budget management abilities.
• Bachelor’s degree in Marketing, Business Administration, or a related field (Master’s degree preferred).
• Minimum of 7-10 years of experience in marketing, with at least 3-5 years in a leadership role.
• Proven experience in developing and executing successful marketing strategies.
• Strong understanding of digital marketing, including SEO, SEM, social media, email marketing, and content marketing.
• Excellent leadership, communication, and interpersonal skills.
• Ability to analyze data and make informed decisions.
• Creative thinker with a passion for innovation and continuous improvement.

Benefits

• Competitive salary and performance-based bonuses.
• Comprehensive health, dental, and vision insurance.
• 401K
• Paid time off and holidays.
• Professional development opportunities.