Vice President, Marketing

Chicago, IL (On-site)

$250K/yr – $290K/yrSenior Level15+ years expFull time

Posted 1 month ago

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Job Summary

Own social-first marketing and brand strategy that drives revenue and ROAS across channels.

  • Growth Infrastructure: Build cross-channel content, seasonal launches, and collaborations to move demand.
  • Channel Execution: Lead ecommerce/app content, homepage, and in-store messaging with data-driven iteration.
  • Marketing Ops: Create scalable prioritization and production processes to improve customer experience and profitability.

Job Description

Own social-first marketing and brand strategy that drives revenue and ROAS across channels.

  • Growth Infrastructure: Build cross-channel content, seasonal launches, and collaborations to move demand.
  • Channel Execution: Lead ecommerce/app content, homepage, and in-store messaging with data-driven iteration.
  • Marketing Ops: Create scalable prioritization and production processes to improve customer experience and profitability.
CB2 logo

CB2

2.8 Glassdoor

At CB2 we’re known for our unique take on design. The magic is in the mix of edgy and elevated. Raw and refined. We love trends but don’t live by them. We’re more into that timeless cool-factor. Home is where personal style comes to life. And we’re here to inspire in any way we can. To help you fill your home with things you love, that aren’t too expensive and that you’ll never regret.As a brand, we champion inclusivity, kindness, love and respect. We try to be good corporate citizens and take big and small actions towards that goal everyday.CB2 enthusiastically supports Humble Design Chicago. A non-profit that transforms empty, cold houses for the recently homeless into warm, welcoming and uplifting places where they can restart their lives. It’s amazing what a difference a furnished home can make for families emerging from homelessness. Learn more about Humble Design here.We always celebrate Pride partnering annually with GLSEN. In addition to our generous donation, we’ve hosted in store events and wore our pride through limited edition t-shirts during Pride month to show our unwavering support. At CB2 HQ, everyday has its own playlist. Music makes its way into almost everything we do from how we define the vibe of a new collection or set the mood in our stores. In 2017 we launched a series of live concerts, in our stores, featuring some of our favorite artists: Francis and the Lights, Kacy Hill, and ???. It was such a huge success we decided to make it a forever thing. Learn about upcoming concerts check out cb2.com/afterhours. From our store associates all around the country to our buyers, planners and creatives in Chicago, CB2 has some of the most clever, interesting and creative people we’ve ever met. Our stores are filled with their energy, their unique take on products, their stories and inspirations. Like our people, our brand isn’t about a certain look or style, it’s about an attitude. We make what we love. And hope you love it too.

Founded in 2000
Chicago, Illinois, USA
532 employees (185 in marketing)
24% recommend to a friend
21% CEO approval

Traffic Signals

Monthly Visitors
4.1M
Monthly Google Ads Budget
$562.9K
Traffic Source Mix
Search
31.6%
Direct
58.7%
Referral
5.9%
Social
2.8%
Paid
0.8%

Headcount Trend

Current headcount: ~531

Marketing Team

Marketing Team Size
61 (11% of company)
Median Tenure
1.8 years
Marketing Roles Posted (Last 30 Days)
6

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