Vice President, Integrated Strategy

Philadelphia, PA (On-site)

Salary Not AvailableSenior Level12+ years expFull time

Posted 3 months ago

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Job Summary

Drive integrated, portfolio-wide brand strategy and executive-level guidance for healthcare marketing initiatives.

  • Own strategic standards across the portfolio and advisory support to clients
  • Must-have: 12+ years in strategy with pharma marketing and large portfolio leadership
  • Standout: Ability to influence C-suite and scale high-performing strategy teams

Job Description

Responsibilities

  • Define strategic standards and vision for integrated brand and engagement strategy across the portfolio
  • Serve as senior executive strategic advisor to top-tier client stakeholders
  • Oversee quality, rigor, and differentiation of strategic output across all assigned business
  • Ensure integration of brand positioning, customer journey strategy, omnichannel planning, and performance optimization
  • Guide portfolio-level KPI frameworks in partnership with analytics leadership
  • Drive strategic contribution to new business pursuits and agency growth strategy
  • Identify emerging healthcare marketing trends, regulatory considerations, and innovation opportunities
  • Shape division capability development across talent, tools, and integrated methodologies
  • Lead, mentor, and develop Group Directors and Directors
  • Partner with senior agency leadership to align Integrated Strategy with broader Marketing & Innovation priorities

Requirements

  • 12+ years in a strategy role
  • Extensive pharmaceutical marketing experience, including multiple product launches and lifecycle management
  • Demonstrated leadership of large, complex portfolios within healthcare communications
  • Strong executive presence with ability to influence C-suite and senior marketing leaders
  • Deep expertise across brand strategy and integrated engagement disciplines
  • Proven ability to drive measurable business growth through strategic leadership
  • Strong financial and commercial acumen
  • Experience building, mentoring, and scaling high-performing strategy teams
  • Ability to anticipate market shifts and translate them into forward-looking strategic direction
  • Exceptional communication, storytelling, and leadership capabilities
Calcium+Company logo

Calcium+Company

Calcium+Company is an award-winning health communications group dedicated to nourishing companies and brands across their full lifecycle. To collaborate with a broad array of diverse clients and deliver innovative solutions, we’re organized around specialty divisions that include Calcium (healthcare marketing), Vitamin MD (medical communications), PRotein (public relations), Amino (oncology marketing), and Cobalt (commercial planning and market access).Our integrated strategy group, which combines brand, medical, and engagement strategy into one solution, works across Calcium+Company to deliver strategy grounded in behavioral science and data analytics. We are proud of our work but equally proud of our culture and were recently ranked one of MM+M’s 2024 Best Places to Work. Calcium+Company is led by CEO Judy Capano and Group President Greg Lewis.#nourishmentforlife

Founded in 2012
New York, New York, USA
180 employees (54 in marketing)

Traffic Signals

Monthly Visitors
2.3K
Traffic Source Mix
Search
23.3%
Direct
27.3%
Referral
35.5%
Social
12.6%
Paid
1.1%

Headcount Trend

Current headcount: ~180

Marketing Team

Marketing Team Size
33 (18% of company)
Median Career Experience
13.5 years
Median Tenure
1.7 years