Responsibilities

• Department Leadership and Direction
• Set and communicate the vision, priorities and standards for Princeton10’s copy discipline.
• Translate agency goals into clear departmental objectives, capability plans and measures of success.
• Represent Copy on the agency leadership team and contribute to company planning, growth and organizational decisions.
• Partner with the VP, Art and other department leaders to strengthen integration across copy, design, strategy, medical and client service.
• Champion creative ambition, accountability and responsible innovation within a highly regulated industry.
• Creative Excellence and Delivery
• Set the standard for concept development, messaging, storytelling and copy execution across digital, print, video, motion and experiential work.
• Ensure copy is strategically sound, creatively compelling, factually accurate and appropriate for client and regulatory requirements.
• Establish effective review and approval practices, with clear quality ownership across senior copy leaders.

Requirements

• 15+ years of copy/creative experience in pharmaceutical, healthcare, or highly regulated advertising, with at least 5 years in a senior leadership role.
• Experience leading brand planning with clients with budgets in the $3M-$10M range
• Strong portfolio that showcases cutting edge pharmaceutical or life sciences work and exceptional DTC and HCP concepts.
• Proven experience leading and developing creative teams, with a track record of inspiring high performance.
• Experience with resource planning, staffing decisions, budgets and the commercial factors affecting agency delivery.
• In-depth knowledge of pharmaceutical regulations and industry trends.
• Ability to balance creative ambition with strategy, compliance, scope, timelines and financial realities.
• Strong communication, presentation, and client-facing skills.
• Ability to balance visionary thinking with hands-on oversight of copy execution.