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VAS Marketing & Client Solutions Manager
CBRE
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Details
Posted: 28-May-26
Location: Dallas, Texas
Type: Full Time
Categories:
Valuation
Preferred Education:
4 Year Degree
Internal Number: 271292
As a CBRE VAS (Valuation & Advisory Services) Marketing & Client Solutions Manager, you will support our global institutional valuations service (IVAS) and be responsible for driving alignment across all sectors and markets for our international clients. You'll be responsible for building and driving strategy, supporting client account growth, and leading marketing and pursuit initiatives, working with a rapidly growing team focused on CBRE’s global investor clients.
What You’ll Do:

• Develop and execute a unified global go-to-market (G2M) strategy for IVAS, in collaboration with global/regional IVAS leaders, sector specialists, and Client Solutions teams.
• Align client strategies, key account plans, and pursuit priorities across regions for major institutional clients.
• Ensure consistent branding, messaging, value propositions, and standards for all IVAS client-facing materials worldwide.
• Act as the global lead for high-value institutional RFPs and pitches, coordinating input from IVAS hubs, sector leaders, and senior stakeholders across regions.
• Standardize RFP templates, response playbooks, and submission processes to enhance win rates and speed.
• Own and maintain a centralized, globally accessible IVAS content library (capability statements, case studies, sector playbooks, data insights, cross-sell materials) that covers institutional asset classes, geographies, and services.
• Champion thought leadership via whitepapers, webinars, research tie-ins, and executive visibility.
• Build strong partnerships with IVAS executive leaders, global/regional hub leaders, salespeople, platform teams, and Client Care organization.
• Support global client stakeholder engagement, conferences, events, and ad-hoc initiatives.
• Coordinate with CRM, research, and intelligence teams for institutional client insights and local-to-global market intelligence sharing.
  

To perform this job successfully, an individual will need to perform each crucial duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.

• Bachelor's Degree preferred with 8-12 years of relevant experience. In lieu of a degree, a combination of experience and education will be considered. Lean Six Sigma or related process improvement capacity required.
• Exceptional ability to maintain proactive communication and escalation where needed to ensure accountability across regions and corporate functions.
• Ability to foster a culture of global collaboration, best-practice sharing, and continuous improvement across different service lines.
• Desired experience in the areas of marketing, RFP/RFQ Ownership & Execution, content management (web, SharePoint etc.), CRM, brand.
• Ability to lead the exchange of sensitive, complicated, and difficult information, collaborate between diverse leadership and stakeholder groups with clear and concise messaging.
• In-depth knowledge of Microsoft Office products. Examples include Word, Excel, Outlook, etc.
• Expert organizational skills and an advanced inquisitive mindset.
  

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About CBRE
We are the global leader in commercial real estate services and investment and a premier provider of critical infrastructure services. With services, insights and data that span every dimension of the industry, we create solutions for clients of every size, in every sector and across every geography.
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